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The Metaverse: Better Networking at Hybrid Business Events

The “Metaverse”, as a concept, has been around for a long time. But it now looks set to become a reality and have significant impact within the events industry. Harry Prince, the Creative Content Manager at venue finder Spacehuntr, explains how the Metaverse will improve networking for hybrid meetings. From Meetings & Incentive Travel…  

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Marjorie Anderson on DEI: Definitions and Event Approaches

Marjorie Anderson, the Founder of Community by Association, tells the Deep Dive podcast how associations should be addressing DEI (diversity, equity and inclusion). After definitive definitions of DEI, the conversation looks at how to be more inclusive at conferences, accommodating those delegates with impaired hearing or mobility, or with neurodiversity or photosensitivity. From Association Meetings International…

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Lessons from Ukraine: Associations Need to Take a Stand

Russia’s invasion of Ukraine has seen international associations with either Russian or Belarusian members, or exhibitors, or events planned, forced to take hard decisions fast, and hold difficult discussions about ending or suspending long-standing, lucrative collaborations. Ioannis Pallas, the European Society of Association Executives’ Association Manager, offers a guide. From Associations Meetings International…

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Advancing Women’s Rights: The Business Events that Mattered

International Women’s Day, which has now been marked for over a century, offers the opportunity to remember the key conferences and other events that have helped move the needle on women’s rights. The 1995 Fourth World Conference on Women (pictured) in Beijing, China, featured participation by future Presidential candidate Hillary Clinton. From PCMA…

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AACB’s Andrew Hiebl: Australia’s Return to Business Events

Australia’s recent reopening to the world, and the lifting of domestic border closures and restrictions, makes this an important moment in the county’s business events sector. Andrew Hiebl, the CEO of AACB (the Association of Australian Convention Bureaux), discusses the upcoming pipeline plus Tourism Australia’s Business Events Bid Fund. From Association Meetings International…

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Glasgow’s COP26 and Sustainability Legacy: Reusing Materials

Over thirty charities have benefited from the materials used at last year’s COP26 as part of the positive legacy of the UK’s largest business event ever, which was held in Glasgow. Identity Group, which delivered the meeting for the UK’s Government and venue SEC, tasked Event Cycle with redistributing materials. From Meetings & Incentive Travel…

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BESarawak: the Lasting Literary Legacies of the Longhouse Library

Community libraries in Sarawak, Malaysia, are leaving incredible legacies. One of them, Batang Ai’s Nanga Ukom Longhouse Library, is even a business events CSR project organised by BESarawak together with Iceberg partner ICCA on the occasion of Kuching, Sarawak, staging the Asia Pacific Regional Hub of the 59th ICCA Congress. From Options…

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Brewers Association DEI Mini-Grants Ferment Beer Event Legacy

“Mini-Grants” for diversity, equity and inclusion are being used by the US Brewers Association to ferment legacy at craft beer sector events. One meeting funded was a 2021 hybrid conference at which local female music producers created beats inspired by different craft beers to attract new consumers. From Associations Now…

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Fast Forward 15 Founder Fay Sharpe OBE Talks Mentorship

Fay Sharpe, Founder of the mentorship programme Fast Forward 15, was awarded an OBE (Officer of the Order of the British Empire) in the Queen’s New Year’s honours for services to mentoring women, gender equality and charity fundraising. Sharpe has also retraced her career on M&IT’s Talks podcast. From Meetings & Incentive Travel…

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A New Word for the Serendipity of Events: “Liminality”

If attendees are missing the chance encounter at virtual events, the lack of “liminal” space in the environment may be the culprit. This can also be missing at in person events. Julius Solaris, VP of Marketing Strategy, Events at event tech company Hopin, gives us a new idea for planned serendipity, “liminality”. From PCMA…  

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PCMA CL22: Digital Attendee Experience Surveyed at Tech Village

Companies at Convening Leaders’ Tech Village at Caesars Forum were asked to identify what has changed about digital attendee experiences during 2021. The need for quality content with no “fluff” or “friction”, the opportunity for event delegates to socialise, and the chance to reach a global audience were among the key takeaways. From PCMA…

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PCMA CL22: Leaving a Legacy of Childhood Literacy in Las Vegas

Hospitality Helping Hands (HHH) during PCMA Convening Leaders 22 left a legacy advancing child literacy across 62 schools in the Las Vegas area. The nonprofit Spread the Word Nevada brought in four big boxes to Caesar’s Forum with 10,000 books for children that volunteers sorted and prepped. PCMA’s Foundation also donated $10,000. From PCMA…

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UK Events: The £84bn Sector That Deserves Government Respect

The UK events industry as a whole is a vastly fragmented animal, before the pandemic worth £84 billion to the country every year. This leading article from Martin Fullard is a direct message for the UK’s Government, which calls for the industry now to be shown the respect it deserves. From Conference News…

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Event Travel Retrain: London to Barcelona, The Sustainable Way

Anna Abdelnoor, Co-founder of the event sustainability body Isla, took a different journey to IBTM World in Barcelona this year. To show her commitment to slow travel, Anna opted for rail over air, and producd 97 percent lower carbon emissions than she would have had she flown. From Meetings & Incentive Travel…

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Convening EMEA 2021: Sustainability Kept Front and Centre

PCMA’s Convening EMEA, which brought attendees from 29 nations together in Lausanne last October, started and ended on a sustainable note. Measures included giving the delegates a first-class pass on public transport, no paper handouts, and a hosting venue clad with columns of photovoltaic cells, the SwissTech Convention Center. Photo: Mattias Nutt. From PCMA…

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