Sector: Legacy

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Know-How Face-to-Face: An Alternative Iceberg

The Iceberg always enjoys meetings described with an iiceberg metaphor. But this time it is not the broader legacy benefits that are harder to see below the surface, but the tacit versus explicit knowledge imparted. German Convention Bureau MD Matthias Schultze discusses face-to-face and his hybrid BOCOM event. From Matthias Schultze via LinkedIn…

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The Impact of Coronavirus on Europe’s Convention Sector 2021

The Strategic Alliance of the National Convention Bureaux of Europe has published an update of its 2020 study on The Impact of Coronavirus on Europes Convention Sector. The new report, prepared by Tourism Economics, provides three recovery scenarios to reflect the possible range of developments given the level of uncertainty about how the pandemic situation…

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The Impacts of the Pandemic on Convention Bureaus in Europe

Convention bureaus have operated as key stakeholders in the meetings industry for over a century, assuming major responsibility for marketing their cities, regions and countries as destinations for the hosting of business events, from small corporate gatherings to the vast annual conferences organised by international associations. During all of that time it has been clearly…

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Hybrid Congress Guidelines

To mark Global Meetings Industry Day, Iceberg partner BestCities Global Alliance and the International Association of Professional Congress Organisers (IAPCO) have joined together to help associations articulate their new hybrid congress guidelines. In the wake of the pandemic, associations must rethink the design and delivery of events to make sure they can bring together international…

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LVCC $1bn Expansion Gets Concrete Opening

The Las Vegas Convention and Visitors Authority has opened the Las Vegas Convention Center West Hall’s $1 billion expansion to launch Informa Markets’ World of Concrete. The event is the first big convention to return to the destination and the US after the pandemic. LVCC is now the second largest US facility. From Exhibition News…

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AIDS 2022 Helps Bridge Delegate Digital Divide

Organisers of the 24th International AIDS Conference will create lasting legacies by helping on site and virtual delegates from poorer countries to attend the 2022 event. An “ambitious” scholarship programme will let more attendees take part either in Montreal or else online. The society will also provide internet data and hardware devices. Association Meetings International…

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HK Unveils Conference Ambassador Century

Business leaders in Hong Kong are joining to promote “the vertical city” as a top meetings and conventions destination. One hundred inaugural ambassadors are being led by the Hong Kong Tourism Board with the aim of revitalising business events and strengthening Hong Kong’s reputation as a destination. From Association Meetings International…

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Sixth GMID Unites the Sector to “Meet Safe”

One year into the pandemic, meetings industry professionals gathered with leaders in business, government and the media to mark Global Meetings Industry Day 2021. This year the GMID theme is “Meet Safe”, recognising the industry’s top priority of operating meetings and events with health and safety at the forefront. From Meetings & Incentive Travel…

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GAHP’s Martin Sirk: How Associations Are Evolving Their Meetings

The Iceberg always enjoys hearing from Martin Sirk, the International Advisor of our partner the Global Association Hubs Partnership and owner of Sirk Serendipity. In an AMI podcast Martin discusses the future of association meetings in terms of both vaccine passports and also of outcomes measurement. From Association Meetings International…

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IMEX’s Carina Bauer: New IMEX BuzzHub Bets on Community

As Iceberg partner the IMEX Group launches its latest digital platform IMEX BuzzHub, CEO Carina Bauer explains how the community is key to COVID-19 recovery. Bauer reveals also latest plans for IMEX America in November, and why organising any trade show right now is “an exercise in extreme preparedness”. From Meetings & Incentive Travel…

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Budget Cuts, But Quick Recovery? Pandemic Impact on Euro CVBs

Three quarters of CVBs (convention bureaux) have suffered financial cuts over the pandemic year, according to a new report called “The Impacts of the Coronavirus on Convention Bureaux in Europe”. What does this mean for the meetings industry in general and for associations? Report author Rob Davidson explains. From Association Meetings International…

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Madrid CVB: Making the Case for Congresses to Leave Lasting Legacy

Madrid Convention Bureau’s development of legacy projects includes collaborations with EMS, the European Emergency Medical Services Congress, setting up first aid training stations for the citizens of Spain’s capital. Now comes the European Society for Radiotherapy and Oncology, whose ESTRO 2021 bidding process was focussed all around legacy impact. From Boardroom…

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JMIC’s Kai Hattendorf: Industry Advocacy and Lessons Learnt

The Joint Meetings Industry Council, which presents The Iceberg, has supported industry advocacy through COVID-19 with resources like the JMIC Global Manifesto and JMIC Advocacy Guide. President Kai Hattendorf now looks at the state of advocacy in the sector, examining also some of the lessons that have been learnt. The past year has generated a…

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JMIC’s Rod Cameron: Vaccine v. Variant, so Where to from Here?

With the competing forces of the vaccine rollout and the emergence of variants waging a battle across most of the world, there are few simple scenarios for the future of the events sector. Rod Cameron, Executive Director of the Joint Meetings Industry Council (which presents The Iceberg), asks “where to from here?”. From UFI…

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ESTRO: Saving Lives, Leaving Legacies in Destination Health

Alessandro Cortese leads ESTRO (European Society for Radiotherapy and Oncology) and has put a new notion at the centre of his meeting strategy: local legacy, or how much the hosting city will benefit from the event, measured by improvements in health. Here he discusses what could be the model of the future. From Eventoplus…

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GMID’s New York City Event: Two Attendees, Two Ways to Attend

Global Meetings Industry Day was celebrated in New York City with a hybrid event. An enterprising sector publication chose to experience the meeting both online and in person, so here are two contrasting views on different ways to experience a single event, including the role of serendipitous encounters, dessert and champagne. From PCMA…

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IBTM World Virtual and IBTM World 2021 by David Thompson

Event Director David Thompson (pictured left), is a familiar figure around the show floor at Iceberg partner IBTM World. In this podcast, he talks through the experience of running IBTM World Virtual in 2020, and why he is certain there will be a live event in Barcelona this year. From Meetings & Incentive Travel…

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