Sector: Destination Marketing

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£1bn Renovation Green Lit at Olympia London

Olympia London has received planning permission for a £1 billion renovation. The new vision of the 132-year-old exhibition centre is a diverse quarter, with events space, communal areas and leisure facilities. Work will start this year, with the first tenants moving in by 2023, and Olympia will continue to operate during renovation. From Meetings & Incentive Travel…

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Wonderful Copenhagen Sets Green Standard

The Danish capital has set a new global standard with Wonderful Copenhagen being named the world’s first Green Tourism Organisation. The certification supports destinations that do something extraordinary for their sustainability. Copenhagen CVB and the city of Copenhagen come second in the rankings of Iceberg partner the Global Destination Sustainability Index. From AMI Intellectual Capitals…

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Designing Legacy: The Meetings Approach Across Africa

The legacy of events is best pictured as an iceberg, as this website should certainly know! Design Indaba, held annually in Cape Town, is extending the legacy it creates for participating SMMEs through four simulcasts of its conference. Natasha Skoryk looks at the impact of business events on destinations and the meetings industry itself. From the Event…

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Filling those Shoes: Continuing Vienna’s Christian Mission

Events industry guru Christian Mutschlechner (above right) has now retired as head of the Vienna Convention Bureau after 27 years. 250 people attended a farewell event in Vienna, some from as far afield as the USA and Uruguay, both to celebrate his career and welcome successor Christian Woronka. From editor’s blog at Meetings & Incentive Travel…

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Lausanne Montreux Congress: The Two Directors’ Vision

As The Iceberg reported in October, the Swiss regions of Lausanne and Montreux have joined forces to create the joint Lausanne Montreux Congress. Two LMC representatives, Director Lausanne Tourisme Steeve Pasche and Director Montreux-Vevey Tourisme Christoph Sturny, have been speaking exclusively about their future plans. From Meetings & Incentive Travel…

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BestCities Global Alliance: Harness the Power of Partnership

Paul Vallee is Managing Director of Iceberg partner BestCities Global Alliance. Paul is also Executive Consultant with GainingEdge, another Iceberg partner which provides services exclusively to the meetings industry. Here he discusses the growing trend of partnership in associations and how the industry can benefit from such collaboration. From BestCities Global Alliance…

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MCI INSIGHTS

Capturing valuable insights and conversations: Be immersed in engaging live or virtual technologies with MCI proven expertise to be aware of the latest trends. Explore the key topics that affect your business environment through the unique insights of MCI’s industry experts.

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Associations Growing Global V: ICCA Expands in Dubai

The Iceberg is publishing a series of interviews about the globalisation of large associations. These are jointly produced by partners Boardroom and the Global Association Hubs Partnership. This time we hear from another partner, the International Congress and Convention Association, which is spreading its wings in Dubai. From Global Association Hubs Partnership…

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Washington DC: Capital Sustainability

Washington DC has staked its claim as a leader in sustainability, passing the most aggressive, fastest-acting climate change legislation in the United States. Destination DC, the district’s destination marketing organisation, is pitching for more meetings within the sector off the back of these strengths. From AMI Intellectual Capitals…

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Dubai Business Events: Building Business High on Hard Work

The latest figures from Dubai Business Events show 261 meeting bids won in 2018, up 24 percent on 2017. This success also marks a whopping 62 percent increase over the previous year in the number of delegates set to visit the emirate, and a shift towards larger-scale events. From editor’s blog at Association Meetings International…

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Associations Growing Global IV: ESTRO in Singapore

The Iceberg is publishing a series of interviews about the globalisation of large associations. These are jointly produced by partners Boardroom and the Global Association Hubs Partnership. This time we hear from ESTRO’s (the European Society for Radiotherapy & Oncology’s) CEO, Alessandro Cortese (pictured), and its new MD of Innovation, Sven Bossu. From Global Association Hubs Partnership…

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BestCities Launches Brand Platform

Iceberg partner BestCities Global Alliance has unveiled a new brand platform and updated strategic plan as it approaches its twentieth year of operation. The Alliance is made up of twelve leading cities for major conferences and business events. International associations were consulted on the new platform’s principles. From Boardroom…

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Bilbao’s BEC Becomes Full ICCA Member

The Bilbao Exhibition Centre has become a full member of Iceberg partner the International Congress and Convention Association. The first event at which BEC will take part as a member will be the General Assembly of the Iberian Chapter (Spain and Portugal), in Oporto in April, along with over sixty delegates. From Meetings & Incentive Travel…

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VisitBritain Seeking Global Market Growth

Kerrin MacPhie, VisitBritain’s Head of Business Events, is seeking to further the organisation’s reach to global markets. MacPhie outlined her plans at the MPI Economic Insights in London. She said VisitBritain was looking to expand around the world and draw buyers from international markets like America. From Meetings & Incentive Travel…

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Brexit Uncertainty Now Affecting British Events

The Brexit effect is clear in this year’s British Meetings and Events Industry Survey, with the results reflecting the uncertainty being experienced by many markets. When asked whether Brexit would affect the volume or nature of their events, far fewer respondents said they would be unaffected than last year. From Meetings & Incentive Travel…

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Dubai Business Events to Build on 2018

Dubai Business Events, the city’s convention bureau, had a fruitful 2018 securing 261 bids, which are set to attract another 153,640 delegates to Dubai over the coming years. The 24 percent increase since 2017 signifies a shift towards larger-scale events, and further cements the emirate as an attractive global business destination. From Boardroom…

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Innovate Canada Set to Showcase Life Sciences

Canada is inviting international executives to a hosted business-to-business event showcasing its life sciences, pharmaceutical and medtech industries. The aim is to increase the country’s share of meetings in the sector. Innovate Canada 2019 will take place in Toronto this May. A previous edition of the event targeted the ICT sector. From AMI Intellectual Capitals…

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Cape Town: MBA World Summit 2018

In conjunction with the South Africa National Convention Bureau and The Iceberg initiative, the Event brings you a case study on the MBA World Summit 2018. Conferences and exhibitions drive industries, propel business and contribute significantly to global GDP. In South Africa, they contribute over R115 billion to national GDP. They are a transformative strategy…

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Adelaide: Space Congress’ AU$41m “Ultimate” Legacy

Adelaide claims to have secured the “largest legacy of any Australian business event” after the city was chosen to house the country’s new AU$41 million Space Agency. The 4,500-delegate International Astronautical Congress, held in 2017, remains the largest business event won by the Adelaide Convention Bureau and Team Adelaide. From Association Meetings International…

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