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Sixth GMID Unites the Sector to “Meet Safe”

One year into the pandemic, meetings industry professionals gathered with leaders in business, government and the media to mark Global Meetings Industry Day 2021. This year the GMID theme is “Meet Safe”, recognising the industry’s top priority of operating meetings and events with health and safety at the forefront. From Meetings & Incentive Travel…

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GAHP’s Martin Sirk: How Associations Are Evolving Their Meetings

The Iceberg always enjoys hearing from Martin Sirk, the International Advisor of our partner the Global Association Hubs Partnership and owner of Sirk Serendipity. In an AMI podcast Martin discusses the future of association meetings in terms of both vaccine passports and also of outcomes measurement. From Association Meetings International…

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Northstar Editors Give Global Outlook on Sector Recovery

Singapore is tightening up its COVID restrictions. The UK has piloted large free-of-mask events, but uncertainty remains over resuming international meetings. With the global vaccine rollout still not injecting enough certainty into the industry, four Northstar editors from around the world have collaborated on a global outlook. From Meetings & Incentive Travel…

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IMEX’s Carina Bauer: New IMEX BuzzHub Bets on Community

As Iceberg partner the IMEX Group launches its latest digital platform IMEX BuzzHub, CEO Carina Bauer explains how the community is key to COVID-19 recovery. Bauer reveals also latest plans for IMEX America in November, and why organising any trade show right now is “an exercise in extreme preparedness”. From Meetings & Incentive Travel…

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Budget Cuts, But Quick Recovery? Pandemic Impact on Euro CVBs

Three quarters of CVBs (convention bureaux) have suffered financial cuts over the pandemic year, according to a new report called “The Impacts of the Coronavirus on Convention Bureaux in Europe”. What does this mean for the meetings industry in general and for associations? Report author Rob Davidson explains. From Association Meetings International…

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Madrid CVB: Making the Case for Congresses to Leave Lasting Legacy

Madrid Convention Bureau’s development of legacy projects includes collaborations with EMS, the European Emergency Medical Services Congress, setting up first aid training stations for the citizens of Spain’s capital. Now comes the European Society for Radiotherapy and Oncology, whose ESTRO 2021 bidding process was focussed all around legacy impact. From Boardroom…

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JMIC’s Kai Hattendorf: Industry Advocacy and Lessons Learnt

The Joint Meetings Industry Council, which presents The Iceberg, has supported industry advocacy through COVID-19 with resources like the JMIC Global Manifesto and JMIC Advocacy Guide. President Kai Hattendorf now looks at the state of advocacy in the sector, examining also some of the lessons that have been learnt. The past year has generated a…

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JMIC’s Rod Cameron: Vaccine v. Variant, so Where to from Here?

With the competing forces of the vaccine rollout and the emergence of variants waging a battle across most of the world, there are few simple scenarios for the future of the events sector. Rod Cameron, Executive Director of the Joint Meetings Industry Council (which presents The Iceberg), asks “where to from here?”. From UFI…

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ESTRO: Saving Lives, Leaving Legacies in Destination Health

Alessandro Cortese leads ESTRO (European Society for Radiotherapy and Oncology) and has put a new notion at the centre of his meeting strategy: local legacy, or how much the hosting city will benefit from the event, measured by improvements in health. Here he discusses what could be the model of the future. From Eventoplus…

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Incredible Impacts: 2020’s Lessons in Legacy

Last September, the “Incredible Impacts” programme run collaboratively by Iceberg partners ICCA and BestCities Global Alliance selected three winning associations for the meeting legacy projects they submitted. Each of the three had shown a dedication to creating legacies that went far beyond the conference walls. The three winners were: Ecocity Builders and the BCIT Ecocity…

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Japan: Looking Beyond the 2020 Summer Olympics

The Japan Convention Bureau, working under the umbrella of the Japan National Tourism Organisation, went all-online for its annual event targeted at event planners, Meet Japan. The educational familiarisation trip showcased the 2017 18th World Congress on Lung Cancer in Yokohama, plus a virtual tour of Osaka, set to host Expo 2025. From Boardroom…

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Future Meeting Space – The Future Role and Purpose of Business...

The “Future Meeting Space” (FMS) innovation network was launched by the GCB (German Convention Bureau) in cooperation with the Fraunhofer Institute for Industrial Engineering IAO. This research project focuses on trends, innovations and social developments, identifying their possible influence on the event industry. In this context, research questions focus on how future events should be…

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