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The Invisible Industry Gets 49-Foot Trailer Advocacy Roadshow

The “Invisible Industry” was a label put on the meetings and hospitality sectors back in 1996 by broadcaster Charles Osgood. Now this title has become an advocacy roadshow, thanks to a 49-foot trailer stocked with interactive media. It launched a year-long “Invisible Industry Tour” of US cities last June. From PCMA…

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NYIAS 2022 Leaves Green Legacy Across NY’s Five Boroughs

After the New York International Auto Show 2022 crossed the finish line, 1,000 plants used in its exhibits were donated to local organisations to help green all five boroughs of New York City. The show worked with GrowNYC to repurpose the greenery that filled Subaru’s exhibit and the show’s sprawling electric vehicle test track. From PCMA…

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11th WEEC Shares Prague Venue with Ukrainian Refugees

After first postponing the event due to COVID-19, World Environmental Education Congress organisers then had no time to plan any community service project for the Ukrainian refugees suddenly housed in the Prague Congress Centre alongside them during their delayed meeting. But participants even so found ways to demonstrate their support. From PCMA…

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Glasgow’s COP26 and Sustainability Legacy: Reusing Materials

Over thirty charities have benefited from the materials used at last year’s COP26 as part of the positive legacy of the UK’s largest business event ever, which was held in Glasgow. Identity Group, which delivered the meeting for the UK’s Government and venue SEC, tasked Event Cycle with redistributing materials. From Meetings & Incentive Travel…

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Event Travel Retrain: London to Barcelona, The Sustainable Way

Anna Abdelnoor, Co-founder of the event sustainability body Isla, took a different journey to IBTM World in Barcelona this year. To show her commitment to slow travel, Anna opted for rail over air, and producd 97 percent lower carbon emissions than she would have had she flown. From Meetings & Incentive Travel…

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Convening EMEA 2021: Sustainability Kept Front and Centre

PCMA’s Convening EMEA, which brought attendees from 29 nations together in Lausanne last October, started and ended on a sustainable note. Measures included giving the delegates a first-class pass on public transport, no paper handouts, and a hosting venue clad with columns of photovoltaic cells, the SwissTech Convention Center. Photo: Mattias Nutt. From PCMA…

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Making Events Inclusive Means Making Them Accessible for All

The bad experience of an Israeli minister, unable to enter a COP26 venue because she is a wheelchair user, reveals the distance planners still have to travel on accessibility and inclusivity. Lizzy Eaton, the Founder of Oddity Events and Marketing, remembers her own mistake on accessibility. From Meetings & Incentive Travel…

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Tokyo 2020: Staging a Hybrid Global Event Too Big to Fail

The Tokyo 2020 Olympics were the most expensive to date, and too big to fail, despite ongoing challenges from the pandemic. Gary Grimmer, the Executive Chairman of Iceberg partner GainingEdge, says they make a timely case study for planners and destinations in the new paradigm of broadcast-friendly hybrid events. From Meetings & Conventions Asia…

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US Healthcare Meeting Requiring Attendees’ Proof of Vaccination

While many conferences are still remaining virtual, the Healthcare Information and Management Systems Society is going back in person to Las Vegas, but requiring attendees at its August conference to show proof of their vaccinations. One of the larger healthcare events in the US, HIMSS cancelled last year because of the pandemic. From Associations Now…

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Mark Laidlaw: The SEC From Hospital Back to Event Venue

Since the start of the crisis, like many other venues around the world, the Scottish Event Campus has been supporting health services in the battle against COVID-19. The SEC’s Director of Operations Mark Laidlaw describes the collaboration involved in operating as a field hospital as the venue now looks to its future. From Boardroom…

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IMEX’s Ray Bloom Says IMEX America Still on Track for November

Proclaiming the industry is sick of virtual events, Group Chairman and Founder of Iceberg partner IMEX Ray Bloom has reaffirmed the signature trade show IMEX America will take place as scheduled this November. His confidence in the event makes welcome reading for all industry professionals eager to speed up recovery after COVID-19. From TSNN…

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PCMA CL21 Delegates Leave Clean Water Legacy in Uganda

During the virtual CL21 (Convening Leaders 2021), over fifty delegates contributed to “Hospitality Helping Hands”, PCMA’s pre-conference social responsibility opportunity. Participants created online art, in doing so raising money for water filtration systems in East Uganda. The sponsor was Iceberg partner Maritz Global Events. From PCMA…

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Julian Agostini: Let the Events Sector Manage COVID-19 Vaccinations

During the pandemic meeting venues have already been used as field hospitals. Why shouldn’t the sector also play a role in rolling out of the coronavirus vaccine? It boasts exactly the right set of skills to help deliver such logistics at scale. So argues Julian Agostini, Managing Director at Iceberg partner Mash Media. From Exhibition World…

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AIPC Interviews: James Rees with Carina Bauer, Shenzhen World

Iceberg partner AIPC has recently published two video perspectives about how business events are now evolving. ICCA President and ExCeL London Executive Director James Rees (pictured) talks to IMEX CEO Carina Bauer. ICCA and IMEX are also Iceberg partners. The second feature is on the Shenzhen World Exhibition and Convention Center. From AIPC…

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ExCeL London’s CEO Jeremy Rees Talks NHS Nightingale and 2021

Jeremy Rees took over as CEO of ExCeL London towards the end of 2018, after joining as Sales Director in 2010. Here he discusses how the venue became an emergency field hospital for COVID-19 patients, the NHS Nightingale London, and is now restored to its original, event-ready state. From Exhibition News…

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