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Coronavirus: IFEMA’s Medical Miracle Brings Optimism and Hope

The conscription of venues as field hospitals can be seen as one of the grimmer aspects of the COVID-19 crisis, but can also foster optimism and hope. Ana Carrazon, Congress Sales and Logistics Expert at IFEMA Feria de Madrid, has been working as a volunteer at the IFEMA Hospital. From Association Meetings International…

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Coronavirus: Expo 2020 Delay Should Reinforce Purpose and Legacy

BIE (the Bureau International des Expositions) has just unanimously agreed to postponing Expo 2020 Dubai. The rescheduled event will become a global celebration that the COVID-19 crisis is over. There are precedents for postponement across the past history of world fairs, and Dubai’s own back catalogue has seen other milestone events. From Meetings International…

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Coronavirus: Tokyo’s Congress Corporation Reports from Japan

Tokyo-based Congress Corporation has sent Iceberg partner Boardroom a letter outlining the current status of the Japanese events industry. The COVID-19 crisis even saw the 2020 Summer Olympics being postponed. Having also had to weather SARS in 2003, Congress President Noriko Takeuchi has been among those lobbying for government relief. From Boardroom…

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Coronavirus: Future Formats to Include Virtual and Hybrid

Matthias Schultze, the German Convention Bureau’s Managing Director, has been discussing the future of meeetings with Christina Buttler, the MCI Germany Director of Strategy and Innovation (MCI is a partner of The Iceberg). She is sure virtual and hybrid events will still be revolutionising established formats even after the current crisis ends. From GCB…

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Coronavirus: Predicting New Norms for Future Meetings and Events

COVID-19 has made virtual events necessary, acceptable and habitual. The crisis will change the industry beyond recognition in that meeting face-to-face will not take place for a while at anything like the usual scale and frequency. In the mid to longer term, social distancing and hygiene protocols will also transform. From SoolNua’s Pádraic Gilligan at Padraicino…

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Gender Equality in MI Leadership: Trying to Shatter Glass Ceilings

Hillary Rodham Clinton chose the Javits Center for her election night party in 2016, but in the end didn’t shatter its glass ceiling. Leadership gender equality within the meetings industry was discussed at a Cvent CONNECT Europe panel in October hosted by BBC Director of Creative Diversity June Sarpong (pictured). From Meetings & Incentive Travel…

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Coronavirus: Why Pick Conference Centres as Emergency Hospitals?

In January, the Javits Center in New York was hosting a meet-and-greet for the American Kennel Club. Now the space is housing 2,600 hospital beds. Across the US the story is the same, inside venues like McCormick Place in Chicago and the Michigan Expo Center. But why choose them for this use? From Fast Company…

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Medical Associations: Involving Patients in Medical Congresses

Once they relied on actors or even mannequins, but more and more medical associations now involve real patients in their congresses. Whether as speakers, panellists or co-designers, they add a different perspective. The result is meetings that are engaging, insightful and enlightening. From Association Meetings International…

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Coronavirus: MCI’s Oscar Cerezales on Post-Crisis Strategy

Oscar Cerezales (pictured on right), Global Executive VP Corporate and COO Asia Pacific at Iceberg partner MCI, received the prestigious PCMA Chairman’s Award in January. Today he’s at working from his Singapore home, while pondering the flexible, diversified, and consolidated events industry that will emerge beyond coronavirus. From Event Crisis…

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Coronavirus: Change, Learning and Banging the MI Drum Together

Everything has changed. Meeting and travel are banned. Venues are hospitals. Events are online. We are learning so much about ourselves, but also need the world outside to learn about us and our £70 billion sector. Together we have to keep banging the drum. From editor’s blog at Meetings & Incentive Travel…

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Coronavirus: Inside the Javits Center’s Hospital Preparations

New York’s Javits Center has been put to use in crises before. It was a command and control base for the Federal Emergency Management Agency after 9/11, and in 2012 also had minor government operations running after Hurricane Sandy. But the venue has never been used as a hospital until now. From PCMA…

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Coronavirus: Lasting Globalisation Legacy, Association Meetings

Globalisation, the world’s closer integration, is under attack. After nativism, terrorism and of course climate change, now a microscopic pathogen is even stopping us from gathering to meet. If globalisation does have a positive legacy though, international association meetings may be the best of what closer integration gives society. From Association Meetings International…

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Coronavirus: JMIC’s Rod Cameron Discusses Preparing for Recovery

International travel is now all but shut down and meetings are either cancelled, postponed or online. It’s hard to think about rebuilding while still in the eye of the storm, but it’s nevertheless vital. Rod Cameron, Executive Director of the Joint Meetings Industry Council, which presents The Iceberg, talks sector recovery. From JMIC…

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Four Cities Linked: The Global Associations Hubs Partnership

Most ambitious destinations market meetings by targeting key economic growth sectors and by making good use of knowledge economy assets. GAHP, the Global Association Hubs Partnership, links up four such cities with strong association ecosystems and support. GAHP is also a partner of The Iceberg. From Association Meetings International…

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