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The Future of Meetings: In the Coming Decade Reality Will be Virtual

What will the meetings industry look like in 2029? New tech, spiralling travel costs, legislation about the environment and “flight guilt” will transform the sector. The industry will still thrive. The need to “meet” will not go away. But “meeting” will more often be through a screen. From editor’s blog at Association Meetings International…

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Festivalisation: The Immersive Future of Association Congresses

Festivalisation refers to a process of making existing meeting structures more engaging, more immersive, and more tailored to the individual. The word is everywhere and may sound like a gimmick, but there’s a serious side to it, which might determine whether your congress lives to see another ten years. From Association Meetings International…

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The Taiwanese Tech Drawing Major Meetings

Taiwan is now one of its region’s most dynamic economies, with industry specialties including IT, telecommunications and semiconductors. Government-driven and foreign investment assists Taiwanese firms venturing into areas like artificial intelligence, blockchain, fifth-generation telecoms, gaming, Internet of Things (IoT) and virtual reality. The sector is also attracting meetings. From Boardroom…

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UK Tourism Deal to Grow Business Events

The UK’s first-ever tourism sector deal is set to deliver a focussed new government strategy to grow the country’s conferences and meetings. It has created plans for identifying business events it might support, with separate criteria for attracting events to the UK, growing existing meetings and creating new ones. From Meetings & Incentive Travel…

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Packing a Punch: Netherlands Knowledge

A year ago Amsterdam hosted the 22nd International Aids Conference. A visual “dressing” campaign made the meeting very hard to miss in and around the city. Holland may be a compact in size as a conference destination, but it packs a punch when it comes to its knowledge infrastructure and congress capabilities. From Boardroom…

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Durban ICC Hosts Africa’s Travel Indaba

Africa’s Travel Indaba, hosted again at the Durban ICC, has attracted over 1,000 exhibitors and 1,500 buyers, as well as South African President Cyril Ramaphosa (centre). The event was organised around greening principles in evidence throughout the three days, which included introducing Meetings Africa’s Green Stand Award for the most sustainable exhibitor. From the Event…

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IMEX Gala Dinner Awards Presented

Professionals from right across the business events industry have been honoured in Frankfurt at the IMEX Gala Dinner. The 2019 JMIC Unity Award went to Joachim König, Director of Hannover Congress Centrum. Emile Coetzee from North-West University in South Africa won the MPI Foundation / Maritz Global Events Student Scholarship Award. From the Event…

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Elliott L. Ferguson II: “Connected Capital” Washington DC

Elliott L. Ferguson II, President and CEO of Washington DC’s official marketing organisation Destination DC, has been talking “connected capital”, inclusion and positive impact at IMEX in Frankfurt. His themes included which knowledge sectors the district is targeting, the legacies its meetings are leaving in their wake, and issues of diversity. From Boardroom…

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Guadalajara: Economic Transformation Through Events

A recent trip to Guadalajara, Mexico, including both The Iceberg and its partner Boardroom, revealed a lot about this emerging conference destination. In this second video from the Jalisco state capital we hear discussed two key sectors earmarked for growth – high tech and creative – and the role of events in shaping that legacy. From Boardroom…

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Collision 2019: Startups Pitch VC Investors to Fix the World

Collision 2019 is ostensibly a startup show, with nearly 1,100 fledgling companies, 26,000 attendees, and conference tracks for pitching venture capitalists called “Growth Summit,” “MoneyConf,” and, simply, “PITCH.” But another conference theme quietly linked the VC guys in slick suits, with the fintech startups, AI companies and data scientists: fixing the world. From Digital Trends…

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Six Cities: From Rust Belt to Knowledge Hub

For destinations with industrial roots that have since evolved into innovation-based economies, showcasing a revamped identity not only helps to correct outdated perceptions but is also key to drawing in the right groups, for instance associations. Former Rust Belt cities Cleveland, Baltimore, Pittsburgh, Milwaukee, St. Louis and Cincinnati have all reinvented their economies. From PCMA…

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Dubai Exhibition Centre Set for Expo 2020

Organisers have unveiled a sneak peek of the Dubai Exhibition Centre, set to host the six-month-long World Expo 2020 from October next year. Other legacy constructions that were built for the sole purpose of hosting the World Expo include Paris’ Eiffel Tower, London’s Crystal Palace and Melbourne’s Royal Exhibition Building. From Association Meetings International…

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