SOURCE CODE: Tania Baumann (left) and Bettina Reventlow-Mourier ignited the journey to the UNBROKEN Summit in Lviv from the ICCA Congress in Krakow

Welcome to Issue #108 of Business Events World from The Iceberg as the Business Events Sector Rallies to Ukraine’s UNBROKEN Call to Action.

In Features, an astonishing act of collective humanitarianism as the world’s leading Business & Professional Event Sector organisations issued invitations to their members to attend a hybrid event – the UNBROKEN Emergency Summit – being held in Lviv, Ukraine, from 29-31 October.

Also in Features, the source code to the Summit, Bettina Reventlow-Mourier of Copenhagen Convention Bureau [seen pictured alongside fellow protagonist Tania Baumann of the World Energy Council] combines with 2023 UIA Congress President, Natalie Mossin, to illustrate how the architecture community is already contributing to Ukraine’s recovery. The bureau Deputy Director completes a Copenhagen Trilogy with an Update to the 7-Step Model of the Copenhagen Legacy Lab.

Meanwhile, London’s Deputy Mayor for Business, Rajesh Agrawal, applies his entrepreneurial experiences to business events both at home and at IMEX, while Skift editor Andrea Doyle captures the need for consolidation among the sector’s alphabet soup of associations – a view shared by most, other than the egos, argues UFI chief Kai Hattendorf.

In News, Meetings Industry Meeting Needs Celebrates 20 Years, Copenhagen Launches Risk Assessment White Paper at a stunning edition of PCMA’s Convene EMEA, PATA Welcomes Noor Hamid as its new CEO, and Maui Beckons Tourists to Stave off Economic Disaster.

What an unfortunate few months it has been for so many.

In Opinions, Iceberg Ambassador Oscar Cerezales insists that associations must adopt Business Model Platforms or risk failure. Fellow Ambassador Martin Sirk highlights the Untapped Potential of Association Intelligence. Fresh from being awarded the EIC Social Impact Award, the High Priestess of Impact and #MEET4IMPACT Founder Genevieve Leclerc refutes The Iceberg suggestion that Business Events have reached the End of the Legacy Road. And Iceberg Ambassadors Jane Vong Holmes of GainingEdge and former IEEE advisor Matty Rubenstein share centre spreads in the latest edition of Meetings International. If you hold a candle for deep thinking, read Vong Holmes’ Unbroken Spirit of Ukraine complimenting James Lancaster’s relay of Lviv Convention Bureau Deputy Director Juliia Katynska’s Glass Half Full in Features. Rubenstein shares his views on the badge of honour that legacy programs deliver to association leaders in his ‘Tale of Two Industries’ titled The Nexus of Destinations & Associations.

In Case Studies, see the DIY Legacy Project Report from Copenhagen and not to be outdone see also the AIDS 2022 Conference Case Study Report from Montreal Business Events alongside Iceberg Partner Boardroom Magazine’s feature article; Singapore: How Legacy-Building & Impact Go Hand-in-Hand.

These and an Iceberg full of newsletters and publications from the world’s finest publishers, a litany of forthcoming events and education from the world’s leading associations and professional communities set within the world’s largest library of research and case studies confirming Business & Professional Events as a policymaker’s dream.

Until next time, enjoy another cracking edition of IMEX America. Bring home a legacy to be proud of.

Enjoy #108, and share…


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