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As part of the #aNewTomorrow initiative, Iceberg partner ECM (European Cities Marketing) invited ten Long Thinkers – experts in their fields, industry influencers and purposeful changemakers – to look further ahead, beyond thee crisis and towards a New Tomorrow for tourism and destinations. These are now all compiled in this catalogue and shared anew. A…
In July 2020 the Events Industry Council released the Meeting and Event Design Accepted Practices Guide. It is intended to serve as a resource and educational tool for industry professionals to utilise. This guidance also is intended to be global and universal in nature. The work will continue to evolve through regional workshops led by task…
A combined group of members from the Association of Event Organisers (AEO), the Association Event Venues (AEV) and the Event Supplier and Services Association (ESSA), led by the associations, has launched the All Secure Standard, a risk assessment based framework of COVID-19 secure industry best practice and guidance for business events and consumer shows which…
The ICCA Statistics Reports are based on the ICCA Association Database, which means the figures cover meetings organised by international associations according to ICCA criteria: a meeting must take place on a regular basis, host at least 50 participants, and rotate between a minimum of three countries to be included in the Database. ICCA’s Association…
This report was created for leaders in the MICE (meetings, incentives, conferences and exhibitions) industry, and particularly operators of small and mid-size sector businesses who are focused on business survival and eventual recovery. It is based on an extensive review of recent and relevant news, studies and analysis, as well as interviews and panel discussions…
As authorities around the world are increasingly clearing business events to run again, organisers of conventions and exhibitions, as well as venue and centre operators need to put respective measures in place that create safe environments for participants. A new guide on the matter identifies and promotes globally emerging standards, protocols and good practices. Good…
As events begin to open in Asia and Europe, and regulations in Germany make the distinction between mass gatherings and business events, we see a glimpse of a post-COVID-19 future for our industry. Naturally attendees are concerned about health and safety and want assurances that the right measures are taken to maintain personal safety. Freeman’s…
A resource from Iceberg partners AIPC (the International Association of Convention Centres) and UFI (the Global Association of the Exhibition Industry) for venues addressing the challenges related to COVID-19. The guide focusses on updated health and safety policies, plans and procedures. It includes both strategic and practical guidance in form of advice, suggestions and best…
The purpose of this document is to outline key planning considerations for organisers of mass gatherings in the context of the COVID-19 outbreak. It should be read in conjunction with the World Health Organization’s Public Health for Mass Gatherings: Key Considerations, which provides general advice on the public health aspects of mass gathering events. It…
Wellness continues to be a topic highlighted in both professional circles as well as in our personal lives. For this 2020 study, the Incentive Research Foundation explored how wellness is specifically represented in incentive travel programmes as well as in general meeting types. Of the individuals surveyed for this report, 68 percent noted that wellness…
You are what you eat! But food isn’t just about physical health, it’s about mental health as well. So, in an industry where mental health is increasingly being scrutinised, how can food control mood? Beyond Food: Food and Mental Health (Lime Venue Portfolio website, registration required) Top Five Tips to Munch Your Way to Good…
The way people eat at events is changing. As populations around the world begin to understand the impact of their eating habits, we are seeing a massive change in what and how people eat. This chapter of the Beyond Food report series delves deeper into these trends, and into the emergence of the plant menu…
The IBTM World Trends Watch Report by Rob Davidson and Ali Turner is an insightful compendium of data that crosses business, industries, economies and geographies within the global meetings and events industry. The IBTM World Trends Watch Report 2019 (IBTM World website) Virtual Experience Economy Set to Grow, Says IBTM Trends Watch Report (Meetings & Incentive Travel…
During 2018 MeetDenmark, with consultancy and Iceberg partner GainingEdge, began a major project on outreach. The purpose was to identify how Danish destinations can create significant added value for the international associations coming to Denmark. The objective is to help associations achieve greater impacts in fulfilling their own goals and missions while also strengthening the…
The impact of the meetings, incentive, conference and exhibition (MICE) industry on the Canadian economy has always been significant, relating to short-term delegate expenditure and long-term job growth and economic development. These types of business events are also an ideal way to counteract seasonality because international business events take place throughout the year, ensuring a…
Food waste isn’t about ignorance, it’s about changing behaviour. Through the prism of our fear of running out, how can we regulate the wasteful habits of the events industry? Beyond Food: Food Wastage and the Fear of Running Out (Lime Venue Portfolio website, registration required) Survey Shows Event Planners Responsible for “Alarming” Food Waste (Association…
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