Features

Copenhagen Legacy Lab Raises its Legacy Game

From Wonderful Copenhagen: In a first for the international events industry, Copenhagen Legacy Lab has expanded its legacy framework for congresses to include events. The process will ensure a strategic approach to creating long-lasting positive impact from international events held in the Danish capital. International events have – just like congresses – the potential to…

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Academic Conferences Tackle the Taylor Swift Phenomenon

From PCMA: Taylor Swift’s continued rise in popularity has helped define the post-pandemic zeitgeist — so much so that her influence has been the topic of academic conferences. The first major event centered on the singer — aptly named Taylor Swift: The Conference Era in honor of her ongoing global Eras Tour that celebrates the…

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BestCities Deliver Smash Hit in Melbourne

CREATING CONNECTIONS WITH PURPOSE: The BestCities Global Alliance’s annual Forum was delayed from December 2023 to coincide with the Australian Tennis Open, in Melbourne, in January where international associations and the 13 member cities of the Alliance convened to advance positive impact and social legacies from their meetings. Loren Christie, managing director of the Alliance…

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CHANGE STARTS HERE: How BESydney Advances the Government Agenda

In a candid interview from Sydney, New South Wales, the General Manager of Content, Creative & Corporate Affairs at Business Events Sydney – Carolin Lenehan – shares the conversation that is now being had between her organisation and government – a conversation that The Iceberg would urge all DMOs to share with their city, state,…

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Unlocking Government Support the Sarawak Way

Chief Executive Officer of Business Events Sarawak and The Iceberg Ambassador Amelia Roziman ABS CIS combines with GainingEdge Chairman, Gary Grimmer, to share the success of her organisation as she prepares to host of the first ever ICCA Association Impact Masterclass being held in Kuching in April. Alignment to the 10-Year Development Strategy of the…

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Meet Wellington’s Science Leaders Attracting International Events

From AMI Magazine: New Zealand is strengthening its reputation as it puts science and innovation at the top of its agenda. And it’s proving attractive for associations bringing their conferences to its capital city, Wellington. Wellington boasts the largest research, science and innovation workforce in New Zealand. Whether it’s life sciences, climate innovation, or the…

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ICCA Heads to Sarawak for Association Impact Masterclass

At IBTM World in Barcelona, the architects of the ICCA Association Impact Masterclass confirmed that the educational is to take place in Kuching from 25-27th April. A 2-day immersive educational designed and delivered by GainingEdge and #Meet4Impact, the Masterclass is appropriately being unveiled in the ‘Legacy Capital’ of Malaysia and Borneo and hosted by its…

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ICC Sydney Elevates Corporate Ethics Through ‘RESPECT’ Initiative

From Boardroom: In the heart of Darling Harbour in Sydney, the International Convention Centre Sydney (ICC Sydney) stands out not only as a top-tier venue for international gatherings but also as a paragon of corporate responsibility and ethical conduct. Anchoring its operational philosophy firmly on the principle of respect, ICC Sydney has taken significant strides…

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Business Events Need Face Recognition

2024 will see the Business Events Industry exceed pre-pandemic levels of turnover and attendance as the demand for in-person business, professional, and policy engagement continues with alacrity. But as PCMA CEO, Sherrif Karamat famously reminded The Iceberg at the beginning of the recovery, “the time to buy an umbrella is when the sun shines.” So…

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Demand for Regional Engagement Drives Growth in AP

AIME (Asia-Pacific Incentives & Meetings Exhibition) held annually in Melbourne, Australia, is just around the corner. The event organiser, Matt Pearce, gave The Iceberg some insight into the sudden proliferation of events being staged in the region. China and India are both showing demand for outbound, Pearce confirmed, and subject to developing the connection between…

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Business Events Benefit from New Zealand’s Focus on Climate Action

From Conference & Meetings World: New Zealand is strengthening its reputation as it puts climate action, science and innovation at the top of its agenda. And it’s proving attractive for associations bringing their conferences to its capital city, Wellington. The country has a master plan to deliver a productive, sustainable and inclusive future through tackling…

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A Lesson in Collaboration and Trust

From AMI: Like a lot of international conferences run by American professional bodies, the biannual International C. elegans Conference was firmly planted in American soil. The international in its title referred to the audience profile, not where it was held. But that all changed last year when organisers, who had been mulling the possibility of…

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RAI Amsterdam: A Neighbour’s Social Impact

RAI Amsterdam is a venue that considers itself more of a neighbour than a conventional conference centre. It works closely with organisers to limit noise and traffic congestion, and looks for opportunities to give back to its local community. These include encouraging donations to social initiatives, especially of the venue’s own surplus food. From Boardroom…

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Glasgow: A Liver Meeting’s “Legacy in Action”

The British Association for the Study of the Liver has just held its annual meeting at the University of Strathclyde Technology and Innovation Centre. Taking the event outside of conference confines, BASL partnered with the British Liver Trust and Glasgow Convention Bureau to bring a liver health roadshow to the city streets. From Boardroom…

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TCEB Economic Corridor Conference Projects

The Thailand Convention and Exhibition Bureau is implementing four major economic corridor projects, co-hosting and supporting associated meetings as a platform to enhance trade and investment with neighbouring countries. So far four corridor conferences have been set up to gather local entrepreneurs and to promote business ties within the region. From Meetings International…

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ECM Summer School: Destination Marketing Impact

While some destinations fail to invest in reaping the rewards of business and professional events (the current example being the Scottish capital and the public sector funding cuts devastating convention and visitors bureau Marketing Edinburgh), meetings are increasingly being acknowledged by city authorities across the board for the economic and social legacies they leave. Iceberg…

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