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Salespeople used to visualise reward for success through pictures placed on their desk, of a sports car, dream home or paradise location. Agency Strata Creative Communications’s Client Services Director and Head of Incentives, Mike Parrott, spells out how modern incentive events drive effective and sustainable growth in performance. From Meetings & Incentive Travel…
The Swedish concept of “flygskam” or “flight shame” is starting to affect air travel. So says new research from UBS, which claims that one person in five is actively reducing the flights they take for environmental reasons. What do event professionals make of the possible impact, on incentive travel especially? From Conference & Incentive Travel via AIME…
Sustainability continues to rise up the agenda across meetings and events, and two Iceberg partner specialists in this area have turned up in a series of video interviews on the subject filmed at IMEX America, Positive Impact’s Fiona Pelham and the Global Destination Sustainability Index’s Guy Bigwood. From Endless Events…
Has the war on plastic blinded us to other problems we face? Jemma Peers, Commercial Director at Top Banana, explores sustainability issues and shares the top three quick wins the industry can start practicing for long-lasting impact: watching air miles, reducing waste and creating sustainable menus. From editor’s blog at Meetings & Incentive Travel…
London has just hosted the 33rd edition of the European Cities Marketing Summer School. This year’s event graduated 64 students from three continents, including four from the USA and Canada and five from South Africa. Brand new for 2019 was an innovative stronger connection between attendees and the host city. From European Cities Marketing…
Flight-shaming, which many believe started in Sweden, has not reached the US yet, which basks in the glow of a demand boom. Greta Thunberg, the pioneering young eco-warrior (pictured), crossed the Atlantic in a yacht to avoid flying to two major climate summits. How realistic is idealism? From editor’s blog at Meetings & Incentive Travel…
In issues 18, 33, 53 and 60 of The Iceberg’s fortnightly Business Events World, the importance of meetings has been discussed in terms of President Trump’s rapprochement with Kim Jong-un. Their summit venue, the Demilitarized Zone or DMZ, is also a fascinating outing for incentive delegates. From editor’s blog at Meetings & Incentive Travel…
Holland’s network of thought leaders plays a key role in attracting international association events and enhancing the country’s reputation as a knowledge hub. Here four key influential figures, instrumental in winning bids for Utrecht, The Hague, Amsterdam and Rotterdam, discuss the experience. The group includes Professor Peter Reiss (pictured at AIDS 2018). From Boardroom…
When tourist visitors to a city greatly outnumber the resident population, it’s not hard to understand locals feeling crowded, some to the point of revolt. But is overtourism an issue for the meetings industry? What have selfie-stick wielding hordes that descend seasonally on top destinations have to do with business events? From PCMA…
Capita Travel & Events and NYS experts in behavioural science have explained how uses of the field’s techniques can foster collaboration and improve delegate experiences. First discussed in June during The Meetings Show, the methodology can be used to influence many factors, including choice of the most cost-effective meeting locations. From Meetings & Incentive Travel…
Shaun Vorster is Vice President of Business Integration and Activations at Dubai’s Expo 2020. Here he talks about that role, shares information on what to expect at the October 2020 launch, and discusses the place legacy holds in shaping both the programming of Expo 2020 and the afterlife of its venues. From the Event…
With members in 49 countries, EURAM was founded to advance the academic discipline of management across Europe. Last year it held its conference at the University of Iceland in Reykjavik. Around 2,000 papers were reviewed in advance, and over 1,700 delegates took part. The legacy was a stronger society. Photo: Háskóli Islands. From Association Meetings International…
What will the meetings industry look like in 2029? New tech, spiralling travel costs, legislation about the environment and “flight guilt” will transform the sector. The industry will still thrive. The need to “meet” will not go away. But “meeting” will more often be through a screen. From editor’s blog at Association Meetings International…
The international conference just staged in Ljubljana, Slovenia, by Iceberg partner European Cities Marketing included thoughts about destination sustainability from Nobel prize winner and climatologist Lučka Kajfež Bogataj. Another Iceberg partner participating, the Global Destination Sustainability Index, also released its third white paper. From European Cities Marketing…
Any manifestation of political instability can have a devastating effect on a destination’s perceived attractiveness for staging major events. Stuart Bailey, the CEO of a Hong Kong-based exhibition and conference organiser, believes that international impressions of the special administrative region’s recent protests are overblown, and should not deter either business or leisure visitors. From UFI…
Five Canadian convention bureaux recently attended London Tech Week’s AI Summit at ExCeL. Their aim was to attract tech-related business events across to their own destinations, along with the inward investment that follows. Among them was Virginie De Visscher, Director of Business Development for Economic Sectors, Business Events Canada (third left). From Association Meetings International…
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