Opinions

  • Category

  • Sector

  • Host Destinations

Found 90 Opinions

Viewing all Opinions

Positive Impact’s UN SDG Commitment Survey: An Update

Through August, global meetings industry professionals were asked for comments and commitments about how the sector can support UN Sustainable Development Goals. Survey responses have now been analysed by Iceberg partner Positive Impact to form an “acceleration action” shared with the UN. CEO Fiona Pelham explains. From Positive Impact via YouTube…

Read More

Technology that Mimics Human Interaction Set to Change Events

Technology that mimics human behaviour and helps delegates to interact with each other is set to change the face of events, it has been claimed. The Tech Watch Award winners will be announced during IBTM World in Barcelona this November, and the experts on its judging panel have been discussing emerging trends. From Association Meetings International…

Read More

IFLA World Library and Information Congress 2018: Booking KLCC

The choice of Kuala Lumpur for last year’s World Library and Information Congress proved to be a winner for both the delegates and destination. Over 3,500 participants from more than 120 countries met in the Kuala Lumpur Convention Centre, with support from convention bureau MyCEB and also 300 congress volunteers. From Association Meetings International…

Read More

Measuring ROI: Industry Research and the Right Metrics to Follow

Getting proactive with meaningful data is always a good idea. In 2018 the key metric for meetings and events was the number of leads. In 2019 67 percent of marketers are looking to calculate ROI. Here findings from some of the latest meetings and events research are explored. From Meetings & Incentive Travel…

Read More

Festivalisation: The Immersive Future of Association Congresses

Festivalisation refers to a process of making existing meeting structures more engaging, more immersive, and more tailored to the individual. The word is everywhere and may sound like a gimmick, but there’s a serious side to it, which might determine whether your congress lives to see another ten years. From Association Meetings International…

Read More

Don Welch: DI Helping Members “Do Battle” With Politicians

The head of tourism association Destinations International says his organisation spends a lot of its energy and resources doing battle with politicians around the world on behalf of members facing financial and legislative challenges. CEO Don Welch was speaking out at IMEX about issues like “over-tourism” and womens’ and LGBTQ rights. From Association Meetings International…

Read More

Collision 2019: Startups Pitch VC Investors to Fix the World

Collision 2019 is ostensibly a startup show, with nearly 1,100 fledgling companies, 26,000 attendees, and conference tracks for pitching venture capitalists called “Growth Summit,” “MoneyConf,” and, simply, “PITCH.” But another conference theme quietly linked the VC guys in slick suits, with the fintech startups, AI companies and data scientists: fixing the world. From Digital Trends…

Read More

The Association Model: Not a Dead End After All, Says Research

The rise of the ‘individual’, modern consumerism, social media, open-source publishing: all have been cited as reasons why the traditional association model is doomed. It’s a viewpoint which does assume that associations are incapable of self-reform. And yet industry research keeps showing the number of international association meetings going up and up. From Association Meetings International…

Read More

Convene Presents and Celebrates: Best in Show 2018

Iceberg partner Convene presents its annual Best in Show list, which again awards top venues and innovations and celebrates industry excellence. Winners include the most original off-site venue, the Old Melbourne Gaol, and the best corporate social responsibility initiative, an Internet safety for kids programme. From PCMA Convene…

Read More

The Unanswered Questions on Social Media

Pádraic Gilligan of Iceberg partner SoolNua is a expert in social media and its usage across the meetings industry. He often presents on the subject and did so with colleague Aoife McCrum at the recent IBTM World in Barcelona. He continues the session here with the audience’s Sli.do feedback. From SoolNua’s Pádraic Gilligan at Padraicino…

Read More