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The pandemic is forcing so many sectors to rethink how they operate, including business events. So PCMA, the 7,000-member association for the industry, collaborated with the National Speakers Association and also the International Association of Speakers Bureaus on a virtual event addressing new business models. From Forbes…
2020’s RNC (Republican National Convention) offered event industry strategists another opportunity to see how organisers of a high-stakes, big-budget meeting can answer the challenges of capturing audience attention and engagement during the pandemic, still getting criticism over their choice of venues and lack of social distancing. From PCMA…
How do you make sure your event adheres to US Center for Disease Control (CDC) guidelines? A new tool let the National Cattlemen’s Beef Association meet safely but in person through the Cattle Industry Summer Business Meeting this July in Colorado. NCBA worked with 42Chat to launch a symptom screening tool. From PCMA…
When Marco Oelschlegel became head of Berlin’s Convention Bureau in January 2020, neither he nor the rest of the world knew how difficult and strange the coming few months would be. So just how has the start of his new role ended up being, and what is Berlin’s “new normal” like? From Meetings & Incentive Travel…
The Bulb, a UK-based sustainable event consultancy, has released a guide to help meeting organisers to navigate the “new normal” and make sure the progress made in creating a sustainable industry is not lost. The increase in need for PPE (personal protective equipment) has seen a rise in plastic pollution. From Meetings & Incentive Travel…
2020’s DNC (Democratic National Convention) made history for being the first time a US national political convention was held online. For any professional working in the events industry, it was an historic chance to watch and learn from a high-profile, all-or-nothing experiment in how to capture audience attention and engagement. From PCMA…
Building confidence & inspiring trust in frightened customers: We are very happy to see the return of exhibitions in a growing number of European countries – with more opening their doors in September and October. Research shows that exhibitors and visitors are keen to return to the show floor to reconnect and to rebuild their…
The COVID-19 pandemic keeps us as industry professionals apart. But the need to talk, to discuss, and to learn is bigger than ever. “Global Recovery Project: Next steps for exhibitions” – with Sophie Holt, Global Strategy Director, Explori; Moderator: Nick Dugdale-Moore, Regional Manager Europe, UFI.
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