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Cancel, delay or go ahead? Planners of industry events are facing tough choices as significant gatherings of thousands or tens of thousands pose a major risk of spreading the COVID-19 virus. The cancellation of Mobile World Congress due to have been held in Barcelona shows how organisers are now under intense pressure. From Tech Xplore…
Just in advance of Iceberg partner AIME, the Asia Pacific Incentives and Meetings Event, opening its doors in Melbourne, its Event Director Jay Martens discussed the way both the meeting itself and the wider industry sector have been coping with the twin crises of Australia’s bushfires and the subsequent coronavirus outbreak. From PCMA…
For events whose attendance might now be impacted by the coronavirus crisis, pivoting to a digital or hybrid approach can be a solution. In 2018, as Hurricane Florence closed in on both Carolinas, the Water Quality Association turned its face-to-face Mid-Year Leadership Conference, planned for South Carolina, into a virtual event. From PCMA…
The Iceberg is now identifying and celebrating the greater mass of hard-to-see business events legacies that lie hidden beneath the surface in a new podcast “Below the Waterline”. In the fifth of a series featuring significant meetings industry players, Iceberg founder James Latham catches up with Talley Management Group President and CEO Gregg Talley. Gregg…
Meetings Africa 2020 is currently preparing to open up shop at the Sandton Convention Centre. The show is celebrating fifteen years as the continent’s premier industry event. The Iceberg has been hearing about South Africa’s own approach to its meetings business from the Chief Executive Officer of South African Tourism, Sisa Ntshona. As a young democracy…
Laboratory medicine in the Middle East is now experiencing healthy growth. The trend helped Medlab Middle East 2019, the region’s largest sector exhibition and congress, to generate over $152 million of business, with $329 million more in deals twelve months after the show. The 2020 edition has just wrapped up. From AMI Intellectual Capitals…
Copenhagen’s strong life sciences sector has proved to be fertile ground for researchers in reproduction, with the city winning the 36th Annual Meeting of the European Society of Human Reproduction and Embryology. The event is expected to attract 10,000 experts on infertility and reproduction to the Bella Center this July. From AMI Intellectual Capitals…
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