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In 2017 Iceberg partner European Cities Marketing, in partnership with Toposophy, published eight bold statements in The Future of DMOs: The ECM Manifest that set out a vision for what DMOs (destination marketing organisations) could and should become. The final of these statements warned of ‘‘The New Normal’’, a world in which ‘‘crises of every kind have…
The ICCA Iberian Chapter was created in the early 90s after years participating amongst other colleagues in the Mediterranean Chapter. Attracting new congresses and events to Spain and Portugal has been the aim of the Chapter since then. Moreover the need to create win-win situations and the great offer both countries present, makes the Iberian Peninsula…
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