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Business Events Shouldn’t Be Kept in a Silo

Prof Greg Clark summarises the key points from his keynote presentation to the 2025 ICCA Congress. We are living through a “century of cities”, as we head towards peak projected global population in the year 2080, with over 1600 cities currently having a population of over 1 million, a six-fold increase in 50 years. In…

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The DMMO COVID-19 Continuity Checklist

In 2017 Iceberg partner European Cities Marketing, in partnership with Toposophy, published eight bold statements in The Future of DMOs: The ECM Manifest that set out a vision for what DMOs (destination marketing organisations) could and should become. The final of these statements warned of ‘‘The New Normal’’, a world in which ‘‘crises of every kind have…

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