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Jack Johnson: The Power of One Single Question
This is a stressful time in our society and just as importantly, within our destination organization family. And I cannot think of a better first step than to reach out to our families, friends, neighbors, and our peers within the destination organization community and ask that simple question, “How are you doing?” From Destinations International…
Redefining Event Attendance
Why do people attend face-to-face events in the future? In the new ecosystem of business events, which is characterized by digital and hybrid formats as much as by the longing for authentic locations, emotional experiences and sustainable concepts, people’s motivations are also shifting when they decide for or against physical participation in events. From GCB…
CLIMATE CRISIS: PCMA Engages AGU in Acceleration to Net Zero
At Convening Leaders this month, PCMA confirmed a partnership with the American Geophysical Union (AGU) as it builds defences amid escalating climate crisis. The collaboration brings the largest earth and climate scientific community on side to confirm the data associated with the sector and to demystify the false narrative, the fake carbon footprint, being levied…
BestCities Global Forum 2022 Delivers Vancouver Experience
The 12 BestCities Global Alliance partnership convened in Vancouver in December to once again drive legacy and sustainability standards for association meetings. In a sequel to the Capilano Impact Study Report, the attending associations react to the Vancouver experience. The next edition, in January 2024 will be in the medical city of Melbourne. The…
Creating Regenerative Event Ecosystems
The BestCities Global Forum delegates in Vancouver were exposed to the social procurement and environmental activities developed within and by the city of Vancouver which can be applied to association meetings. The example of Ocean Wise, a non-profit organization whose mission is to empower communities and individuals to take action to protect and restore our…
Speaking to Government
At ‘The Great Industry Debate’ hosted in January by the Cambridge Union, UKinbound CEO and former Visit Britain chief, Joss Croft, echoes fellow speaker Michael Dominguez regarding the importance of consistency and relevance to government in communicating a new narrative. Croft confirms the need to elevate the ‘Gross Value-Add’ (GVA) in order to appeal to…
Nobel Laureate Marshall Makes Case for Physical Meetings
“When I am asked why international conferences are important for the academic community I often reflect on my own experience. When a discovery is made in one location you can’t truly feel the context until you’ve spoken to an international audience” – Professor Barry Marshall. From Association Meetings International…
Nature.com Attributes 10% of GHGs to Events
Trend towards virtual and hybrid conferences may be an effective climate change mitigation strategy. Since 2020, the COVID-19 pandemic has urged event holders to shift conferences online. Virtual and hybrid conferences are greener alternatives to in-person conferences, yet their environmental sustainability has not been fully assessed. From Nature.com…
Taking The Lead on Destinations’ Social and Economic Development
Events have the power to build inclusive communities and better places to live, highlighting the extent to which meetings and conferences can contribute to a destination’s societal impact. This was one theme explored in a webinar hosted by GDS-Index, a sustainability benchmarking and improvement programme for destinations around the world. From Meetings & Conventions Asia…
The Complexities of EDI in a Global Context
Equity, diversity, inclusion (EDI) and belonging, all terms that have become part of our everyday lives as association executives. We know we need to do more. We know we have responsibilities. But how do we frame our actions unless we reflect on our privileges, biases and assumptions, as individuals and as associations? From Boardroom Global…
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