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Tackling Cybersecurity: An Event Planner’s Guide

Cybersecurity is among the top threats facing businesses and governments in 2018. What you might not realize, though, is that it can impact consumers not only at voting booths and cash registers, but also at meetings and events. Cybersecurity expert Rebecca Herold explains how to protect yourself from the threat. From Successful Meetings…

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Face-to-Face Events: Eight Very Common Misconceptions

More than ever the value of face-to-face seems in question, with virtual events now the new “shiny object”. But face-to-face meetings aren’t dull or rusty. As the attendee experience evolves, also now with actionable data, the easiest way to renergise an event is to give the delegates more of what they want. From Maritz Global Events…

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Reusable Conference Coffee Cups: A More Robusta Approach?

Eunomia is running a conference coffee cup scheme at the Recycling & Waste Management Conference in Birmingham’s NEC. All F&B outlets are offering a discount for using a reusable cup, which also can be loaned for a deposit. But does this tackle the symptom rather than the problem? From editor’s blog at Association Meetings International…

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Life Sciences, Engaging Youth and BestCities Global Alliance

Aaron Etra co-founded the Institute for Life Sciences Collaboration, which organises the ICMAN and ICNODAT conferences. He is also Chair of the Executive Committee of the Council of Organizations of the United Nations Association of the USA. Here he shares insights on youth empowerment with Iceberg parter BestCities Global Alliance. From Boardroom…

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The Exhibition Industry: Moving Forward, More Caution is Required

The exhibition industry is currently firing on all cylinders. That was a clear takeaway from the recent UFI Global Barometer (see Research). For the first time in ten years, all four global regions together reported positive turnover development. But the outlook for 2018 is globally lower. UFI CEO Kai Hattendorf explains. From UFI…

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Eventprofslive: Meeting Needs at the Refurished Lygon Arms

The Iceberg has fond memories of a stay at the historic Lygon Arms in the Cotswolds forty years ago. Now the owners of Eventprofslive have just organised a familiarisation trip to the refurbished venue, asking attendees to donate money to industry charity Meeting Needs. The idea met with great success. From editor’s blog at Meetpie.com…

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Legacy: Creation, Measurement and Advocacy

The term “legacy” is now becoming almost ubiquitous. Legacies are the broad set of outcomes ranging from advances in science and healthcare to creating new trade opportunities and empowering young people that far outweigh the financial impact of association meetings. The Iceberg also has a role to play in that. From Biz Events Asia…

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Record Attendance at ASAE Annual Meeting

Iceberg partner the American Society of Association Executives’ Annual Meeting has drawn 6,068 people to Chicago, based on preliminary numbers. The event’s record attendance included over 3,000 association professionals and more than 2,000 exhibitors, and has brought almost $20 million in revenue to the city’s economy. From Meetings & Conventions…

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EPCA Set for Annual Meeting in Vienna

In October the EPCA Annual Meeting for the international petrochemical business community will see around 3,000 participants from all over the world gathering in Vienna. This year the event will examine “Petrochemicals and the Low-Carbon Economy: Versatile Solutions for Greater Sustainability”. It will also hold the European Youth Debating Competition. From Boardroom…

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Peru: History, New Infrastructure and a Growing Economy

While the larger markets of Brazil, Mexico, Argentina and Colombia will surely be the focus of the upcoming UFI Latin America Conference, the growing economy of Peru is also worthy of attention. Better known as a holiday destination and for Machu Picchu, a new convention center has been built in the capital city, Lima. From UFI…

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Attendee ROI Playbook Series

A random sampling of B2B exhibition organizers from the Center for Exhibition Industry Research (CEIR) Census was pulled to generate an attendee sample for this project. A total of 21 exhibition organisers in the United States and Canada agreed to participate, with a minimum of one event per sector, with the exception of Sporting Goods, Travel…

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