Sector: Technology
10 June 2025
PCMA | AI-Driven Event Strategy: Crafting Purposeful and Strategic Event Experiences
Learn how to integrate AI into your event strategy to create more purposeful, data-driven event experiences. In this interactive course, you will learn how to use AI-driven strategic alignment, audience empathy mapping, and S.M.A.R.T. goal-setting to design impactful events. AI-Driven Event Strategy is your gateway to leveraging AI tools like Spark, ChatGPT, and Claude to…
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What’s Going on in the Audiovisual World? Sustainability Reflections from Prolight + Sound 2025
From Global Destination Sustainability Movement, by Guy Bigwood: I am just back from participating at Prolight + Sound – one of the world’s most important entertainment tech shows all about audiovisuals (AV), sounds, lighting, and more. Organised by and at Messe Frankfurt, Mira Wölfel, the Director of Prolight + Sound, kindly invited me to deliver…
8 June 2025
Incentive Live, Farjardo, Puerto Rico
Incentive Live offers a compelling agenda that makes this event a must-attend for industry professionals. In addition to one-on-one appointments with top incentive destinations, hotels/resorts, cruise lines, DMCs, DMOs, merchandise and technology providers, gift cards, and tourism offices, Incentive Live presents leading industry experts providing the latest perspective on industry trends and best practices that…
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BestCities Global Forum 2025: A Vision for Legacy, Innovation, and Inclusion
From Boardroom: Despite the challenges posed by modern travel in a climate-changing world (Hello Éowyn!), the BestCities Global Forum 2025, hosted by Dublin Convention Bureau, stood as a testament to resilience and innovation in the global events industry. Association executives from across the world gathered to explore themes of legacy, inclusivity, and technological transformation, proving…
24 February 2025
Enhancing Events with AI Certificate, Online
The Enhancing Events with AI certificate course is a tailor-made program for all event organizers who want to bring the power (and magic) of artificial intelligence (AI) into their work. This course goes beyond helping you understand AI. We’ll take you behind the scenes, revealing how to use the most practical AI platforms. These new…
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16 January 2025
Event Accessibility Strategist Certificate, Online
We designed this course to provide you and your team with the knowledge, skills, and know-how to transform your in-person and digital events so they are welcoming, accessible, and inclusive for every body. Create a commonsense approach to event accessibility; Determine which accessibility protocols to include in venue & supplier RFPs, and identify criteria for…
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6 January 2025
Technical Meeting & Event Production Certificate, Online
Does your audiovisual production proposal read like a foreign language? After the venue, audiovisual is often one of the largest budget items, yet so often planners are unable to make sense of a typical proposal. Do you know how many lumens your projector should have? Should you use a PAR fixture or Lekos to light…
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An Interview with Sarah Fleming, 2024 ICCA BI Coopetition Winner
From ICCA: At the 2024 ICCA BI Coopetition, Sarah Fleming, Managing Director of SFA-Connect, showcased an innovative approach to utilise the ICCA Business Intelligence platform to drive strategic success in conference bidding. Her winning project, “Leveraging Sector-First Strategies and ICCA BI for Successful Conference Bids: The SFA-C Approach,” highlights how aligning destination knowledge hubs with…
Destinations International Launches DMO Website Impact Calculator
From Destinations International: The gold standard tool for connecting DMO website traffic to influenced visits and economic impact, the Website Impact Calculator delivery will begin in January 2025 for destinations that sign up before 31st December 2024. The Website Impact Calculator attributes website traffic to physical visits and takes impact a step further by analyzing…
Sonia Serracarbassa Wins JMIC Profile & Power Award 2024
The Joint Meetings Industry Council (JMIC) is proud to announce Sonia Serracarbassa, Director of the Catalan Convention Bureau, as the recipient of the prestigious JMIC Profile & Power Award 2024. This award recognises her exceptional contributions to advancing the Meetings Industry’s awareness and influence both locally and globally. With over 15 years of experience at…
IMARC Confirms Sydney as Host for a Fourth Year
From Business Event Sydney: International Mining and Resources Conference + Expo (IMARC) has confirmed Sydney will be host to the conference in 2025 making it the fourth year the conference will been held in the city, where it has subsequently seen a 35% increase in speakers and delegates. Since the move to Sydney, IMARC has…
Face-to-Face Beats Virtual for Important Meetings
From M&IT: The vast majority (87 per cent) of CEOs of firmly believe that technology will never replace the value of strategically important face-to-face meetings, according to new research. The survey from flexible workspace provider International Workplace Group highlights how business executives are prioritising strategically important meetings for corporate spend. However, routine meetings between global…
Cvent Delivers Masterclass in Gathering European Meetings Industry
From Skift Meetings: Cvent has slowly but surely created a behemoth of an industry event, showing no signs of slowing down. The 2024 edition of Cvent CONNECT Europe wrapped up on Thursday at the Hilton London Metropole. Over three days, the event tech giant pulled off the impressive feat of orchestrating what is now by…
Incredible Impacts Programme Grant Awarded to EACD
BestCities Global Alliance and the International Congress and Convention Association (ICCA) are thrilled to award the 2024 Incredible Impacts Programme (IIP) Grant to European Academy Childhood Disability (EACD). The Incredible Impacts Programme uses a global platform to celebrate the “beyond tourism” value of meetings and advance their positive societal impact. Incredible Impacts offers two cash…
Forging a Planner-Focused Approach to the Future of AI
From Smart Meetings: Chantal Sturk-Nadeau’s blond locks are a familiar sight at meetings industry conferences. She served as executive director of business events with Destination Canada for no less than 7 years, with Tourism Winnipeg for 17 years before that and at a production company before that. For her next chapter, she was looking for…
Driving the Twin Transformation in Business Events
By Matthias Schultze, Managing Director, German Convention Bureau: A couple of years back, a figure caught my eye: According to the World Economic Forum, digital solutions, if brought to scale, could reduce global emissions by 20% by 2050 in the three highest-emitting sectors energy, materials and mobility. Applying this to the business events sector, it…
12 November 2024
Digital Event Strategist Certification
Once seen as a temporary “pivot”, digital events are now more critical to business success than ever before. As technology evolves, and the lines between virtual, hybrid, and in-person events blur, organizations without a strong digital event strategy in place will fall behind as competitors capture audiences with exciting, blended experiences. Enter the newest iteration…
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19 November 2024
Enhancing Events with AI Certificate, Online
The Enhancing Events with AI certificate course is a tailor-made program for all event organizers who want to bring the power (and magic) of artificial intelligence (AI) into their work. This course goes beyond helping you understand AI. We’ll take you behind the scenes, revealing how to use the most practical AI platforms. These new…
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19 May 2025
CityDNA CVB Café 2025, Frankfurt, Germany
This interactive session is designed for CVB professionals to exchange ideas, share best practices, and engage in peer-led discussions on key industry topics such as: AI & Innovation; Staffing & Funding Challenges; Sustainability & Risk-Sharing; Destination Legacy & Success; And more, as topics are determined on participants’ suggestions! After the discussions, we’ll continue with a…
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