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Auckland CVB Wins NZ$45m of Events

Auckland Convention Bureau has won NZ$45 million of business events in the year ending June 2018. More than 100 meetings have been secured, all being held over the next nine years. The ACB says the events will bring more than 52,848 international and domestic delegates to the region between 2018 and 2027. From CIM News Magazine…

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Perth CVB Posts Boost in Delegate Spend

The Perth Convention Bureau has secured AU$141.8 million in direct delegate expenditure for financial year 2017/18, exceeding its target of AU$137.7 million. PCB also secured AU$1.79 million in industry financial support, exceeding its target of AU$1.68 million. This makes it one of the highest industry supported bureaux in Australia. From CIM News Magazine…

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ICC Wales Starts Hard Hat Site Tours

ICC Wales opens its doors in May 2019. With less than a year to go, the £84 million conference centre is letting potential clients, stakeholders and the media view the construction site. With all the steel and some plumbing now in place, the venue is holding “Wonder What It’s Like” tours. From Meetpie.com…

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Vienna’s Mutschlechner Retires from CVB

The man who made Vienna a leading destination for international association meetings is retiring as director of its convention bureau after almost three decades in the post. Christian Mutschlechner served the Austrian capital’s CVB for 27 years, during which time Vienna has consistently been a top-three convention city. From Association Meetings International…

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Charleston: $63m Events Loss After Hurricane Florence

While Hurricane Florence didn’t touch down in Charleston, the destination estimates it took a $63 million hit as a result of cancelled events. Some organisers postponed early to avoid potential issues, others tried to move forward right up until the governor issued the call for mandatory evacuation. Some groups even turned events virtual. From PCMA Convene…

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Homeless Hackathon Glasgow: A Legacy of Hacker Action

In 2017 Gallus Events’ William Thomson read in a Scottish newspaper that in his native town of Glasgow, one homeless person dies every week. He created Homeless Hackathon Glasgow, which brought together forty hacker participants, and which has yielded not one, but three projects currently under development, including an app for distributing surplus food. From PCMA Convene…

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CVBs: Giving Planners the Personal Touch During Site Visits

Comments from planners surveyed by the biennial Watkins Report show that when convention bureaux go out of their way to make personal connections with them, it has a big impact on site selection. Making introductions, escorting planners round hotels, and demonstrating how well stakeholders will work together, all make an impression. From PCMA Convene…

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Dubai: Hosting the Institute of Internal Auditors

Getting the Institute of Internal Auditors to hold its conference in Dubai began with the United Arab Emirates IIA Chapter and the Al Safeer Congress Ambassador Programme. It helped that the city had hosted the IIA Global Council back in 2014. The four-day 2018 event attracted 3,000 experts from over 100 countries. From Boardroom…

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Agencies and DMCs: The Future of the Sector Model

A Society for Incentive Travel Excellence conference session recently brought together both agencies and destination management professionals to examine the future of the sector model. The subject was defined as “the changing landscape of third party intermediaries”. The panel’s moderator reports. From editor’s blog at Meetpie.com…

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IMEX America: Five Experiences to Watch out for in Las Vegas

IMEX America will soon take place at the Sands Expo and Convention Center in Las Vegas. Here are five experiences to keep an eye open for: the MPI Carnival, C2’s Learning Labs, the IMEX Live Zone, the IMEX Tech Zone, and a welcome import from IMEX Frankfurt, the Legacy Wall (pictured). From the Event…

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Corporations: More Events, Measurement Still a Problem

A new Harvard Business Review report called “The Event Marketing Evolution” (already available in The Iceberg’s Research section) shows that more than half of corporations place more value on face-to-face than other marketing channels, and have upped their event activity. Yet they still struggle to quantify return on investment. From PCMA Convene…

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The Event Marketing Evolution

New technology shows companies exactly how their events are translating into real revenue and profit growth – all the while making event management easier and delivering a better customer experience. For many corporations, hosting or sponsoring events – from small customer meetings to large conferences or industry trade shows – is an important component of…

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