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Creating a Healthcare Legacy with Intelligent Sponsorship

If a company sponsors a bar tab or breakfast at an event, the return on that investment may quickly wear off. But at the inaugural MANOVA in Minneapolis, one of the healthcare event’s biggest sponsors chose to offer something rather more lasting. Walmart installed something most unusual for a conference: a flu-shot station. From PCMA…

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Putting a Price on the Knowledge Imparted at Events and Meetings

Can the knowledge imparted at a congress really be worth close to €1 billion? That’s the claim made by the European Society of Radiology and Vienna Convention Bureau about the European Congress of Radiology held in Vienna earlier this year. What does it say about the way we value knowledge? From editor’s blog at Association Meetings International…

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Yokohama First for Nuclear Science Event

The IEEE Nuclear Science Symposium and Medical Imaging Conference will be held in October 2021 at PACIFICO Yokohama North, which is scheduled to open in the spring of 2020. The first time this conference will be hosted in Japan, about 2,000 delegates are expected to attend with the majority coming from abroad. From Boardroom…

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ESC Congress 2018 Held in Munich

32,800 heart specialists from 150 countries have attended the European Society of Cardiology Congress 2018. The world’s largest and most important cardiology event was being held in Munich for the fourth time, having visited the city in 2004, 2008 and 2012. Over 4,500 abstracts were presented, and 200 exhibitors showcased their products. From Association Meetings International…

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Singapore: WCPT 2015’s Legacy Advancing Physical Therapy

Over four days in 2015, more than 4,100 participants from 114 nations attended the 17th Congress of the World Confederation for Physical Therapy. Hosted by the Suntec Singapore Convention & Exhibition Centre and the SPA (Singapore Physiotherapy Association), the event left a significant legacy for the profession both in Singapore and across the world. From Boardroom…

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Legacy: Creation, Measurement and Advocacy

The term “legacy” is now becoming almost ubiquitous. Legacies are the broad set of outcomes ranging from advances in science and healthcare to creating new trade opportunities and empowering young people that far outweigh the financial impact of association meetings. The Iceberg also has a role to play in that. From Biz Events Asia…

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ISTH SSC 2018: Why Irish Eyes are Smiling

The International Society on Thrombosis and Haemostasis smashed by 54 percent its previous attendance record for a standalone meeting when it met recently in Ireland. ISTH held its 64th Annual Scientific and Standardization Committee Meeting at The Convention Centre Dublin, and 3,100 international clinicians, researchers, educators and other healthcare professionals attended. From Association Meetings International…

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Minnesota: Minneapolis, Medical Alley and MANOVA

Healthcare is changing rapidly, but its conferences have mostly stayed the same. The former General Mills Chief Marketing Officer, now 2023 Partners Chief Executive, Mark Addicks is working to change that. He’s about to stage MANOVA, a four-day health and technology summit in Minneapolis, part of Minnesota’s “Medical Alley”. From PCMA…

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Edinburgh: Winning the World One Health Congress 2020

Edinburgh’s position as a leading hub for medical and healthcare expertise has been reinforced by the city winning hosting rights for the 6th World One Health Congress in 2020. More than 2,000 global medical or veterinary professionals, opinion leaders and policy makers will attend the four-day event at the Edinburgh International Conference Centre. From Intellectual Capitals…

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Making a Healthy Case: Six Ways Medical Meetings Are Proving Their...

Sponsored by the Professional Convention Management Association (PCMA) and Destination Cleveland, “Making a Healthy Case: Six Ways Medical Meetings Are Proving Their Value to Exhibitors” is a new white paper that tackles one of medical associations’ chief challenges head on: the increased pressure to show a positive return on their exhibitors’ investment. Making a Healthy Case: Six…

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South Korean Ambassadors Securing Conferences

Korea now has 14 individuals from various professions helping to win international meetings for the country. The news comes just nine months after the launch of its MICE Ambassador programme. Already the 14 have been instrumental in bringing the International Diabetes Federation Annual Congress to Busan in 2019. From Association Meetings International…

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All Change for Associations: Ben Hainsworth

Association governance has changed dramatically in recent years and a key focus is on business sustainability, both financial and reputational. The latter is often part of any conversation about legacy. Ben Hainsworth has worked in the past for a large European medical society. Today he is Executive Director of Berlin-based PCO K.I.T. Group. From PCMA…

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