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Paul Flackett and Jane Schuldt Remembered

The holiday season is also a time to remember those who have left us during the past year. Two industry titans familiar to almost the entire sector, including the Iceberg team, passed away in 2017: IMEX Group Managing Director Paul Flackett, and former SITE President Jane E. Schuldt. With recollections of both legends, SoolNua’s Pádraic Gilligan at Padraicino…

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Deborah Sexton: Thoughts on Leaving PCMA

Having just announced her imminent departure as leader of the Professional Convention Management Association, Deborah Sexton has offered further thoughts on her time at PCMA, and also the reasons and timing of her exit. Her last major event in the post will be Convening Leaders 2018 in Nashville, and a Guinness World Record attempt. From PCMA…

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The Unanswered Questions on Social Media

Pádraic Gilligan of Iceberg partner SoolNua is a expert in social media and its usage across the meetings industry. He often presents on the subject and did so with colleague Aoife McCrum at the recent IBTM World in Barcelona. He continues the session here with the audience’s Sli.do feedback. From SoolNua’s Pádraic Gilligan at Padraicino…

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Coming Soon to a Screen Near You: Meetings & Events

The nature of venues and of how organisers use them is changing. If coffee shops are now suitable spaces, why not cinemas? The refurbished Stella in South Dublin – an Art Deco time capsule – is visited in this article, with some Bold ideas for small meetings featured as well. From SoolNua’s Pádraic Gilligan at Padraicino…

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A Celebration of Meetings Industry Marketing Trophies

It’s awards time again, and the marketing category of any major ceremony is always hotly contested, as for example at the recent ICCA Congress in Prague (News: “FMCCA Wins Best Marketing Award”). One Iceberg partner, SoolNua, boasts not only the Chairman of Judges of that ceremony, but also a nomination in another. From SoolNua’s Pádraic Gilligan at Padraicino…

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Business Event Security: Lord Evans’ Sydney Keynote

The head of security for the London 2012 Olympics, former MI5 Director General Lord Evans, has given the keynote at a Sydney Speaker Series lunch in London. The event was organised by both Business Events Sydney and ICC Sydney, and hosted by the High Commission of Australia. The Iceberg was also invited. If there was any doubt…

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Communicating with Delegates in a Crisis

Over the past few months, the need to prepare for unexpected eventualities has become increasingly important. Ken Kelling, MPRCA, Associate Director at meetings and events PR firm Davies Tanner, and a featured speaker at PCMA’s recent Knowledge Exchange in London, offers some essential tips for crafting the right message when a crisis unfolds. From PCMA…

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Not All Visitors are the Same

As destinations face pressure and even community backlash over visitor numbers, Rod Cameron, Executive Director of the International Association of Convention Centres (AIPC) and the Joint Meetings and Industry Council, examines the effect visitors have on destinations, and how targeting business events can reap real dividends for destination communities. From CIM News Magazine…

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SITE Index: Reading Between the Pages

The Iceberg has previously reported on the latest Society for Incentive Travel Excellence Index research report. Budgets are still growing and optimism is high, despite global events. Corporate buyers are understanding the effectiveness of incentives. Here’s some further analysis by the man who co-presented the study at IMEX America. From SoolNua’s Pádraic Gilligan at Padraicino…

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Risk: Approaches to Best Practice

As business event planners react to the changing outside factors that can disrupt their meetings, so also industry associations, including some partners of The Iceberg, are themselves considering how to educate and define best practice in risk management for their memberships. The call is being made for a collaborative approach. From Skift…

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Big Impact, Low Budget

Wowing your audience without spending too much is hard. Here’s a guide to doing just that, by using the latest technology, giving away goodies, keeping your agenda energetic but focused, choosing a great venue… and also a destination people want to visit. From Simon Lockwood, creative director at The Brewery in London, and Successful Meetings…

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Pacific World Forecasts Industry Trends of 2018

Despite new technologies like virtual reality and artificial intelligence, meetings and incentive professionals should expect next year to be all about “engagement”. That’s according to Pacific World, which has published a list of trends to watch for in 2018. Four in particular will drive engagement: localization, cultural immersion, community impact, and off-the-beaten-path destinations. From Successful Meetings…

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Five Factors Shaping the Global Exhibition Industry

At the recent EEAA Global Exchange in Sydney, Australia, Kai Hattendorf – the CEO of the global association of the exhibition industry (UFI) – outlined five factors he believes will be shaping the sector over the coming years. He also warned that exhibitions need to ‘switch gear’. From the Exhibition and Event Association of Australasia…

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Food for Thought: One Third of Venues Offer “Brain Foods”

Today’s attendees want healthier food that improves mental focus and concentration. That’s according to an IACC report “Trends in Nutrition & Delegate Wellbeing”. “Brain foods” are on the rise, with over a third of survey venues offering them. 75 percent either currently offer basic nutritional information in their menus or plan to. From CIM News Magazine…

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Education: Any Organisation’s First Priority

In a fast-changing and uncertain world, education is probably the most important thing any business does. Its importance is growing, driven by specialisation of professional skills, by speedier deployment of products and services, and by its own evolving visibility and delivery. By Rod Cameron, Executive Director, AIPC and the Joint Meetings Industry Council. From Boardroom…

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Conferences as Economic Catalysts

Earlier this year the Iceberg published “Defining Conventions as Urban Innovation and Economic Accelerators”, a Skift research report produced in collaboration with Meetings Mean Business. The study examines how conferences contribute to innovation, industry and the economy. Now author Greg Oates has been discussing these concepts further in a webinar. From Skift / Meetings Mean Business…

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