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Last year Toronto hosted 951 meetings and events that attracted 400,000 delegates and generated $634 million for the local economy. But business events are too often overlooked in the wider accounting of tourism impact across Canada, as are the ambassador programmes that bring in such meetings to Canadian destinations. From BNN Bloomberg…
IMEX 2018 is currently underway in Frankfurt. One of the greatest meetings industry exhibitions, the event also showcases key trends and advancements in the sector. The Iceberg’s favourite topic, legacy, is the main theme this year, but also making headlines are: event tech, wellness, live and experiential, and CSR and sustainability. From tmf dialogue marketing…
Seasoned meetings industry veterans always take pleasure in discovering any destination unfairly overlooked. For one Iceberg partner a new find is the Swedish seaport of Gothenburg. Hotel Svenska Massan / Gothia Towers recently held a centenary event for customers from all over Europe “that combined intelligence with stardust”. From editor’s blog at Meetpie.com…
“Legacy” is the talking point not just of The Iceberg but also of the IMEX Group’s 2018 events. So as the global industry gathers in Frankfurt, The Iceberg is reposting thoughts on legacy published earlier this year by ICC Sydney CEO Geoff Donaghy. In 2017 the venue unveiled a multi-streamed legacy programme. From Geoff Donaghy via LinkedIn…
The Iceberg has previously covered the legacy created by Calgary for the International Play Association World Conference. Now delegates at the World Economic Forum in Davos, Switzerland, have also taken time out to talk about play. Unilever, LEGO Foundation and IKEA Group founded the Real Play Coalition in partnership with National Geographic. From PCMA Convene…
Jeffers Miruka is President of the African Society of Association Executives, headquartered in Johannesburg, South Africa. He has over ten years of experience across association management and the meetings industry, and shares his views on how Africa is fast developing, both as an association and a meetings destination. From Boardroom…
The events and meetings industry is hardly short of its own professional associations. A good many of them are even Iceberg partners! You join for the networking, education and advocacy, then get much more. But which are right for each of the different tribes within our overall sector? From SoolNua’s Pádraic Gilligan at Padraicino…
For some years the event sector struggled to find a voice. Now being more recognised as part of the marketing mix can only benefit the industry as a whole. The MD of marketing communications agency Triggerfish, Andrew White, believes the events sector could be about to hit boom time. From editor’s blog at Meetpie.com…
The Faroe Islands are in the North Atlantic Ocean above Scotland. They belong to Denmark but are semi-autonomous. They also have a meetings industry and are seeking to attract international congresses. Visit Faroe Islands even has an Ambassador Network, with an Ambassador Day and Ambassador Awards, to do just that. From tmf dialogue marketing…
The events industry has a significant female workforce, yet only 27 percent of women at CEO or MD level. So there’s some catching up to do. For International Women’s Day, Director of Venues at RIBA Moya Maxwell discusses where we are, where we’re going and what needs to change. From editor’s blog at Meepie.com…
As reported in News, event professionals braved snow and icy conditions to attend the 31st M&IT Awards. From tales of just how difficult the arctic journey was for some, to the backstage excitement no awards should be without, the ceremony turned out to be one of the best ever. From editor’s blog at Meetpie.com…
A partner of The Iceberg, tmf dialogue marketing has also been looking at issues surrounding legacy. From ambassador programmes, to the way Qatar is becoming a knowledge economy to ease dependence on fossil fuels, to the idea of sponsoring speakers to give talks to the destination community, this is what it has found. From tmf dialogue marketing…
The International Play Association supports “every child’s right to play and to promote healthy, high-quality play opportunities and environments”. When the manager of recreation for the north and east region of the City of Calgary was approached to host its world conference, her boss said “I want to do something that’s meaningful”. From Boardroom…
The Iceberg has previously reported how the World Parkinson Congress’ involvement of patients won it one of ICCA and BestCities Global Alliances “Incredible Impacts” awards. Here Elizabeth “Eli” Pollard, Executive Director of the World Parkinson Coalition, describes in further detail her organisation’s approach to creating a patient legacy in its host cities. From Boardroom…
The Professional Convention Management Association’s new President and CEO is Sherrif Karamat, previously the PCMA COO. In the first of a monthly column he’ll be writing as part of his new post, Sherrif contrasts the legacies of conferences and conventions with the current disruption faced by almost every sector. From PCMA Convene…
New Tourism Minister Michael Ellis is keen to develop a positive agenda for the events industry, says Business Visits and Events Partnership Chair Michael Hirst. As discussed in the last “Westminster Bubbles”, the minister was appointed in the January reshuffle, replacing John Glen and resetting government dialogue with the industry. Photo: Chris McAndrew. From Meetpie.com…
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