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Fifa misled fans by claiming the Qatar World Cup would be carbon neutral, a Swiss regulator has ruled. A report by the Commission for Loyalty, which regulates advertising in Switzerland, found that Fifa broke rules against unfair competition by making claims about the tournament that could not be proven, while using controversial… From The Guardian…
It has been revealed that COP26 President Alok Sharma has taken flights to 30 countries over the last seven months.Ā The UK government minister running the UN’s climate change conference in Glasgow has been accused of hypocrisy, racking up tens of thousands of air miles in quick succession. From Association Meetings International…
A collaboration between Qatar University and the Qatar Tourism Authority has brought the All Together Better Health conference to Doha in 2020, the first time the biennial meeting has come to the Middle East.Ā The event is expected to gather more than 500 health and social care professionals from around the globe. From AMI Intellectual Capitals…
A partner of The Iceberg, tmf dialogue marketing has also been looking at issues surrounding legacy.Ā From ambassador programmes, to the way Qatar isĀ becoming a knowledge economy to ease dependence on fossil fuels, to the idea of sponsoring speakers to give talks to the destination community, this is what it has found. From tmf dialogue marketing…
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