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ICC Sydney: Formalising Legacy Creation

“Legacy” is the talking point not just of The Iceberg but also of the IMEX Group’s 2018 events. So as the global industry gathers in Frankfurt, The Iceberg is reposting thoughts on legacy published earlier this year by ICC Sydney CEO Geoff Donaghy. In 2017 the venue unveiled a multi-streamed legacy programme. From Geoff Donaghy via LinkedIn…

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The Gender Agenda: An End to All-Male Panels?

Despite a recent report that men give more than twice as many talks than women at scientific conferences, there are signs that female-to-male ratios are improving at some events. One of the best strategies for tackling the gender agenda is to include women as part of the team that selects speakers. From PCMA Convene…

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Child’s Play II: A World Economic Forum Legacy

The Iceberg has previously covered the legacy created by Calgary for the International Play Association World Conference. Now delegates at the World Economic Forum in Davos, Switzerland, have also taken time out to talk about play. Unilever, LEGO Foundation and IKEA Group founded the Real Play Coalition in partnership with National Geographic. From PCMA Convene…

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An Olympic Legacy: Korean Rapprochement

Even before the leaders of North and South Korea shook hands over the Demilitarized Zone border, plans were already being made for a possible meeting between Kim Jong-un and US President Trump. Is this political coup the legacy of an event: the 2018 Winter Olympics in PyeongChang? From editor’s blog at Association Meetings International…

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The US Events Industry Gender Pay Gap

In the US April 10th is Equal Pay Day. The date chosen reinforces a point. It takes women nearly four months longer to catch up to a man’s annual salary. Last year Convene’s Annual Salary Survey reported that female respondents earned 22 percent less than male respondents. This year’s survey has now closed. From PCMA Convene…

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TED: Funding Audacious Legacies

TED has just announced The Audacious Project, which will apply a startup funding model to bold, new philanthropic legacy projects every year. According to the press release, it is a “joint endeavor housed at TED, to surface and fund critical ideas that have the potential to impact millions of lives”. From PCMA Convene…

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Are Men the Solution to the Gender Pay Gap?

As UK firms must now submit gender pay gap data, it is clear that women working at large event agencies are on average paid less than men. But gender pay gaps and staffing makeup are separate issues. If there are still more men at the top, is this for men to address? From editor’s blog at Meetpie.com…

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Medical Meetings: Patients are a Virtue

Medical conferences that invite patients onto their stages and into their planning committees are finding out that patients are a virtue. Over the last decade there has been a slow-moving revolution in leveraging the legacies that can accrue to both healthcare professionals and to patients when the latter play a meaningful role. From PCMA Convene…

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Africa: Ready for Association Legacies

Jeffers Miruka is President of the African Society of Association Executives, headquartered in Johannesburg, South Africa. He has over ten years of experience across association management and the meetings industry, and shares his views on how Africa is fast developing, both as an association and a meetings destination. From Boardroom…

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The Incentive of Corporate Social Responsibility

Corporate social responsibility initiatives are becoming an increasingly important element of incentive programmes. They drive employee engagement and build corporate culture. From ordering 800 garments for a gala evening, helping locals to buy an industrial sewing machine and start a business, to rebuilding a school, creating such legacies can be powerful, authentic and transformative. From motivate…

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Smart Cities: Neighbourhoods and Communities

Port Covington in Baltimore, Lake Nona in Orlando, Hudson Yards in New York, and Quayside in Toronto are all being built or rebuilt from the ground up to promote mobility, connectivity and livability. In 2018 both the Consumer Electronics Show and South by Southwest launched tracks dedicated to smart cities for the first time. From Skift…

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Building a Built Environment Legacy in Glasgow

When the Chicago-based Society of Architectural Historians ran its 70th Annual International Conference, it left the US for the first time in forty years and visited Glasgow. The Glasgow Convention Bureau, VisitScotland, and the Universities of Strathclyde and Glasgow all helped showcase the local built environment and start a wider conversation about the future of cities. From Skift…

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Engaging with the Start-Up Sector at Events

With advances in technology and the rise of crowdfunding platforms, the start-up scene is booming. This has seen many events emerge for those that play in the sector, like 4 Years from Now (4YFN), an initiative from the GSM Association which takes place alongside its flagship Mobile World Congress (MWC) in Barcelona. From Freeman XP…

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Puerto Rico’s Recovery: The Role of Meetings

Puerto Rico has worked hard to recover from the devastation of Hurricane Maria last year. But its comeback is far from over. In January, the governor submitted a troubling forecast: an eleven percent contraction for the economy and an eight percent population drop for next year. Can business events ensure a brighter future? From PCMA…

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Legacy: The Benefit in Marketing Destinations

A partner of The Iceberg, tmf dialogue marketing has also been looking at issues surrounding legacy. From ambassador programmes, to the way Qatar is becoming a knowledge economy to ease dependence on fossil fuels, to the idea of sponsoring speakers to give talks to the destination community, this is what it has found. From tmf dialogue marketing…

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Incentive Travel: Weighing the Worth

With the Events Industry Council’s “Economic Significance of Meetings to the US Economy” now out, and after incentive sector specific research from both the Society for Incentive Travel Excellence and the Incentive Research Foundation, how far do such reports correctly quantify the real impact and worth of incentive travel? From SoolNua’s Pádraic Gilligan at Padraicino…

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