Events and meetings transform destinations for the better. The tireless Pádraic Gilligan, Chief Marketing Officer of the Society for Incentive Travel Excellence, offers a thought-provoking report from the recent SITE Executive Summit in Rwanda. The country saw a horrific genocide in 1994, and yet today is “incentive-ready”. From SoolNua’s Pádraic Gilligan at Padraicino…
Responding to huge market demand, the hugely successful M&IT Agency Challenge concept will be replicated with participation from leading corporate buyers. Organised in association with the Event Marketing Association, the M&IT Corporate Challenge will bring together suppliers and corporate event organisers in the modern way to engage with key new contacts through a creative and interactive…
This is the modern way to engage with customers through creative and interactive learning and teamwork. No more boring forums, no more endless one-on-one sales pitches, this is the way to inform, educate and build relationships in a fun and professional environment. The M&IT Agency Challenge brings together suppliers and senior personnel from leading agencies…
Now companies have to respond almost immediately to bad publicity, overreaction is the danger. When the positive benefits of an activity aren’t understood, the damage can be even greater. Our incentive specialist looks at headlines the sector has weathered and what they say about the real value of incentive travel. From SoolNua’s Pádraic Gilligan at Padraicino…
Among other sessions at IBTM World in Barcelona, findings from the IBTM World Industry Trends Report 2018 were presented. Rob Davidson of MICE Knowledge said that the top three reasons for booking an incentive destination were political stability and safety (66 percent), value for money (65 percent), and service quality (59 percent). From Meetings & Incentive Travel…
Business Events Sydney is set to enjoy a record-breaking year, having secured AU$102 million to date from the global incentive market. Its strategic decision in 2004 to invest in expanding incentives to Australia from Asia has resulted in close to twenty percent year-on-year growth in the value of events secured from that continent. From CIM News Magazine…
Tourism continues to dominate Asia Pacific’s travel industry, but the corporate incentive travel segment, already representing a quarter of the global travel industry, continues to make steady gains. The Melbourne Convention Bureau (MCB) partnered with PCMA Education Foundation to commission a research project to help APAC region meeting planners understand what is driving this expanding…
The Society for Incentive Travel Excellence (SITE), Incentive Research Foundation (IRF), and Financial and Insurance Conference Professionals (FICP) are proud to announce the release of the first joint study of the global incentive travel industry. Incentive Travel Industry Index powered by SITE Index, IRF Outlook and FICP is a landmark for the industry, providing unprecedented,…
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