This report gives an overview of the experience and intentions of exhibitors at trade shows across the world. It aims to give event organisers a deeper understanding of the patterns and trends that drive positive and negative exhibitor experiences and the objectives and behaviours that underlie them. This report has been created in two stages….
The Fall 2017 edition of Meeting Professionals International’s Outlook surveyed planners about their contingency plans for emergencies. 46 percent of respondents said they have specific contingency plans for natural disasters, 45 percent for active shooters, 43 percent for bomb threats, 40 percent for general illness/injury/death, and 31 percent for a cyber attack. From Meetings & Conventions…
Belfast Waterfront is hosting nine major international conferences in 2018, generating around 29,000 delegate nights and more than £10 million for the city. The convention centre’s management says £1 billion of investment has just revitalised Belfast’s tourism offering. The city is also attracting visitors as a Game of Thrones location. Photo: William Murphy. From Meetpie.com…
Over the past few months, the need to prepare for unexpected eventualities has become increasingly important. Ken Kelling, MPRCA, Associate Director at meetings and events PR firm Davies Tanner, and a featured speaker at PCMA’s recent Knowledge Exchange in London, offers some essential tips for crafting the right message when a crisis unfolds. From PCMA…
As business event planners react to the changing outside factors that can disrupt their meetings, so also industry associations, including some partners of The Iceberg, are themselves considering how to educate and define best practice in risk management for their memberships. The call is being made for a collaborative approach. From Skift…
Wowing your audience without spending too much is hard. Here’s a guide to doing just that, by using the latest technology, giving away goodies, keeping your agenda energetic but focused, choosing a great venue… and also a destination people want to visit. From Simon Lockwood, creative director at The Brewery in London, and Successful Meetings…
Despite new technologies like virtual reality and artificial intelligence, meetings and incentive professionals should expect next year to be all about “engagement”. That’s according to Pacific World, which has published a list of trends to watch for in 2018. Four in particular will drive engagement: localization, cultural immersion, community impact, and off-the-beaten-path destinations. From Successful Meetings…
Attendees are consumers: discerning travelers who may choose to attend conventions & exhibitions… or not. That’s why the mutual goal of both meeting / exhibition professionals and CVBs is generating positive word-of-mouth from attendees, resulting in repeat bookings and increased attendance. This report provides insight from the second Decision to Attend survey conducted in 2017, with…
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