This is a unique study of over 200 healthcare professionals (HCPs), from both Europe and the US, across a range of therapy areas. It highlights HCP preferences and shares perceptive experiences of medical congresses – from their decision-making regarding attendance, how they value this type of activity, how they apportion their time on-site and engage…
Ashfield Meetings & Events has published The Science of Healthcare Congresses, a white paper, which discusses decisions made about meeting attendance. Lack of time was by far the biggest reason healthcare professionals are not attending events. 95 percent of HCPs would consider attending more regional or localised meetings. From Meetings & Incentive Travel…
During a busy European Cities Marketing Spring Meeting 2019 in Edinburgh, meetings professionals debated the successes and failures of city event organisations from all over the continent. Contributors included Iceberg partner ECM’s President, Dieter Hardt-Stremayr. From Meetings & Incentive Travel…
The Professional Convention Management Association is expanding education and outreach opportunities throughout Europe in 2019 with sessions in the UK, Spain, Belgium and Switzerland. As well as its annual European Influencers Summit and Knowledge Exchange programme, PCMA will continue collaborating with other major industry associations as education partner. From Meetings & Incentive Travel…
Drawing on official data from 14 national trade fair bodies who guarantee the quality of the statistics they provide, UFI’s latest report compiles statistics on 2,709 exhibitions covering a total of 27.6 million square metres of registered rented space in 2017. The report shows a notable increase of 5% in terms of the total number…
Despite Brexit uncertainties, London has topped Carlson Wagonlit Travel’s rankings for European, Middle East and African corporate meetings and events next year, based on CWT’s 2019 Meetings & Events Future Trends report. The top ten list has four new or returning entries: Vienna, Stockholm, Hamburg and Frankfurt. From Meetpie.com…
Association governance has changed dramatically in recent years and a key focus is on business sustainability, both financial and reputational. The latter is often part of any conversation about legacy. Ben Hainsworth has worked in the past for a large European medical society. Today he is Executive Director of Berlin-based PCO K.I.T. Group. From PCMA…
The European Society for Radiotherapy and Oncology is a non-profit and scientific organisation that promotes using radiation oncology to improve patient care in the treatment of cancer. There are more than 7,300 ESTRO members, which makes the group’s annual congress an opportunity to effect major change. CEO Alessandro Cortese explains. From PCMA…
Destinations International, the global association for convention and visitor bureaus, and European Cities Marketing, the local association for destination marketing organisations, have joined forces to launch an event impact calculator for the European market. The tool is designed to measure the economic value of meetings and calculate their return on investment. From Meetings & Conventions…
A new research report examining “The Rise of Midsize Cities in the Meetings Industry” in North America and Europe, commissioned by the IMEX Group and developed by Skift, has been published. The free 40+ page report carefully examines why and how some midsize cities (historically known as second-tier cities, a label they’ve now shaken off) have managed…
The imminent sledgehammer of the EU’s General Data Protection Requirement (GDPR) has been in the air for some time now. But does the extent to which companies have been ignoring their soon-to-be regulatory responsibilities mean that we should in fact be calling it GDDPR: the General Denial of Data Protection Requirement? From Meetings & Conventions…
Despite the UK’s imminent exit from the EU, Britain’s corporate event organisers continued to stage events in continental Europe during 2017 with 45 percent of clients choosing international venues. The British Meetings & Events Industry Survey shows Germany to be the preferred European destination among respondents, and equally as popular as the USA. From Meetpie.com…
Organisations that break EU General Data Protection Regulation, which soon comes into force, could face fines of up to €20 million. Competitors can report you, since non-compliance is unfair competition. The warning comes from David Chalmers, Senior Marketing Director of Cvent Europe. GDPR will discussed at a SITE event in London on February 7th. From Association Meetings International…
Recent years have seen the growth of regulation from European governments, and also from the sector itself in terms of interactions between the pharmaceutical / medical-device industries and healthcare professionals. So where to now for medical associations, their meetings and their revenue streams? By Caroline Mackenzie, Global Association Partners, on behalf of IAPCO, via Boardroom…
Once the meetings industry was viewed only in terms of spend during an event: flying in, commuting by taxi, renting venue space, booking accommodation and eating at restaurants. Those days are over. Daniel Waigl, executive director of the Radiological Society of Europe, explains how healthcare association meetings deliver legacies of improved treatment and awareness. From Boardroom…
Drawing on official data from 14 national trade fair bodies who guarantee the quality of the statistics they have provided, UFI’s latest report compiles statistics on 2,590 exhibitions covering a total of 27.4 million square metres of registered rented space in 2016. The report shows a notable increase of 7% in terms of the total…
A survey says Europe’s venues are hiking prices to meet rising costs as the continent’s economy recovers. Kap Europa quoted the largest increase at 11.3%, putting the raise down to higher catering costs. Around two thirds of venues show increases, most of less than 5%. Photo: Messe Frankfurt Venue GmbH / Pietro Sutera. From Association Meetings International…
The future belongs to cities. To be specific, the future belongs to cities that can attract the brightest and the best people, and encourage them to thrive. Today cities compete nationally and internationally to attract businesses, skilled migrants, and of course visitors. However, to an increasingly globalised population a city’s postcard views and monuments matter…
In the wake of recent terror attacks, the US State Department has issued an alert for US citizens travelling to Europe between May and September. The post warns that tourist locations, transport hubs, markets, malls and restaurants are all potential targets. It advises travelers to stay vigilant and to check US embassy websites. Photo: Sean Hobson. From Meetings & Conventions…
US medical conferences are currently braced for impact as a result of changes to the rules under which European medical technology suppliers operate. Not only may delegate numbers be badly hit, the medtech companies themselves may also be less willing to attend and exhibit at events when they can no longer sponsor delegations. From PCMA Convene…
As the Brexit starting gun is formally fired, a snapshot of events industry views on how the UK’s departure from the European Union will impact the sector. EVCOM, the Event Marketing Association, Green & Pleasant Events, Avenue Events, Smyle, Absolute Corporate Events, Eventopedia, BCD Meetings and Events, FreemanXP and AOK Events all weigh in. From Meetings & Incentive Travel…
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