Host Destination: Europe

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Leadership, Foresight, & Relevance at the Forefront of the European Association Summit 2026

Boardroom’s Vicky Koffa and Remi Deve summarise the key issues, opportunities and challenges discussed at the recent EAS 2026, all of which provide vital insights for business events suppliers and destinations interested in better understanding the current thinking and priorities of their association clients. An important conclusion: collaboration has become a strategic necessity.

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The Power of Ambassador Programmes: Stimulating Societal Value

Ireland celebrated the success of 109 Conference Ambassadors at the most recent CARA (Conference Ambassadors Recognition Awards) gala evening in Dublin, recognising academics and business leaders who were responsible for attracting major international association conferences to the country during the years 2023 and 2024. Highlights of the evening were two Spotlight Awards, for Sustainability and…

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IMEX Frankfurt 2026: From Place Leadership to Association Strategy, Shaping the Future of Events

IMEX is set to bring a fresh perspective to destination strategy with the IMEX Place Leaders Forum on 19 May, bringing together senior executives from the Business Events community with policymakers and policy influencers, examining how place leadership is evolving to reflect the growing complexity of city and national economic decision-making. From HQ Magazine…

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Residents’ view on Tourism in Amsterdam

This report provides insights into how the perceptions, experiences, concerns and thoughts of Amsterdam’s residents regarding local tourism issues have evolved. The study, by Inholland University of Applied Sciences, amsterdam&partners, & MMGY Global / TCI Research, found that Amsterdam’s residents do not oppose tourism per se, but call for a more thoughtful and balanced approach.

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Behind the Blind Spot

Copenhagen Convention Bureau is collaborating with FERMA (Federation of European Risk Management Associations) and RIMS (Risk and Insurance Management Society) on analysis and solutions to risk in the business events world. Copenhagen Risk Navigator reveals a consistent “Blind Spot” paradox between high-priority leadership awareness and a disconnect with the realities of event planning and preparation.

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Amsterdam Space Symposium 2026: Inclusion and Innovation in Space

From 3 to 4 March 2026, Amsterdam hosted the first edition of the Amsterdam Space Symposium at Beurs van Berlage, bringing together over 500 participants and 100+ speakers from across the global space sector. Organised by SpaceNed in collaboration with the Amsterdam Convention Bureau (ACB), the event combined high-level dialogue with a strong focus on…

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2 July 2026

ICCA Association Impact Masterclass, Luxembourg

Exclusive 3-day masterclass in Luxembourg for association leaders to enhance skills in creating, executing, and evaluating impactful activities promoting social, economic, and environmental progress. Featuring a programme crafted in collaboration with #MEET4IMPACT, GainingEdge and Business Events Sarawak as the Seed Fund Contributor.

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29 June 2026

ICCASkills CICE Course June 2026, Luxembourg

Meeting tourism has always been a changing and dynamic industry. The behaviours and the needs of our clients are constantly changing, and our organisations face a much more competitive and demanding market. Learners will: Strengthen key skills to outshine competitors; Reinforce expertise with new strategies and insights; Stay current and competitive in a changing industry.

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15 September 2026

Convene 4 Climate 2026, Lisbon, Portugal

Convene 4 Climate (C4C) is a global platform and movement aimed at accelerating the transition of the Business Events Industry (BEI) towards sustainability and regeneration. A collaborative initiative born in 2024 between PCMA in collaboration with The Strategic Alliance of National Convention Bureaux of Europe (SANCBE), C4C has taken a structured, action-oriented approach, stimulating cross-sector…

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13 September 2026

Convening EMEA 2026, Lisbon, Portugal

This event attracts business event leaders from over 40 countries to challenge each other and develop ways to move forward together. It is the platform to share knowledge, make meaningful connections, learn, be inspired and grow as individuals, teams and organisations. This is your opportunity to contribute to building a stronger future for the industry.

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Ireland’s Ambassador Programme: Stimulating Societal Value

Ireland celebrated the success of 109 Conference Ambassadors at the most recent CARA (Conference Ambassadors Recognition Awards) gala evening in Dublin, recognising academics and business leaders who were responsible for attracting major international association meetings to the country during the years 2023 and 2024. Highlights of the evening were two Spotlight Awards, for Sustainability and…

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A First Look at IMEX Frankfurt Education Program

From Boardroom: The first details of the IMEX Frankfurt education program reveal a learning lineup designed to meet the industry exactly where it is today—and where it’s poised to thrive in the future. The program is rooted in real-world examples and shaped by the here and now, as IMEX’s Head of Programming explains…

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The Economic Impact of Fira de Barcelona’s Activity Exceeds €6.1bn

A study by the Barcelona Institute of Economics reveals that Fira de Barcelona generates over 49,000 jobs, contributes a GVA of €2.96bn (≈1% of Catalonia’s GDP), and produces an annual economic impact exceeding €6.1bn, with growth of 28% in the last five years, mainly in commerce, hospitality, transport, and local industry. From Meetings International…

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How the Tourist Tax Could Change the Rules of Subvention

AMI’s James Lancaster examines a peculiar contradiction that sits at the heart of Europe’s convention bureaux: while they spend much of their time handing out money to compete for lucrative association conferences, they often struggle to secure their own funding. Could tourism tax up-end the rules of the game?

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Olympics Fuel Optimism as Top European Event Agencies Eye Strong 2026

As the Milano Cortina 2026 Winter Olympics approach the final stretch, they are not just inspiring a world of aspiring athletes; they are also a key driver of revenue and a factor lifting projections for European event agencies. Executives at four major European event agencies told Skift Meetings they’re planning for a strong year ahead…

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Leading Europe’s Visitor Economy: Reputation, Community Trust & Global Competitiveness

European city destination leaders gathered in Barcelona in February for the 19th CityDNA CEO Meeting. Hosting the meeting in Barcelona was symbolic – few cities have more visibly navigated the political, social and structural pressures surrounding urban tourism. European destination CEOs addressed a central reality: the role of the Destination Management Organisation has fundamentally evolved.

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Multidisciplinary Medical Collaboration Suggests Future Direction for Other Association Meetings

The “ESID EHA SIOPE Focused Symposium 2025” started a new chapter in collaborative thinking for these three European associations. As more and more associations find themselves dealing with complex issues that are relevant to the Missions and expertise of other associations, this excellent case study helps understand not only why such collaboration is valuable, but…

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