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A Book Worth Reading about the “Invisible Industry” in the USA
It’s great to see a dramatic example of The Iceberg’s central metaphor on the cover of this book about the enormous impact and value of trade shows! It’s focused on the USA, but the arguments and insights are universal. Read a review from ExhibitCity News here. The Invisible Industry: The Evolution of Trade Shows can…
Barcelona’s New Legacy Vision
From Boardroom: Long recognised for its hospitality, culture, and strategic position within Europe’s business events landscape, Barcelona is now working to embed long-term societal value into the very fabric of the events it attracts.
14 July 2025
PCMA | Enhancing Events with AI Certificate, Online
The Enhancing Events with AI certificate course (with refreshed content for 2025) is a tailor-made program for all event organizers who want to bring the power (and magic) of artificial intelligence (AI) into their work. This course goes beyond helping you understand AI. We’ll take you behind the scenes, revealing how to use the most…
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UK White Paper Shines Spotlight on Work Visa Challenges for Business Events
Whilst there are unique Brexit-related challenges facing the UK and European Union with regard to cross-border events delivery and collaboration, the issues raised are relevant for all regions of the world. Business Events are collaborative, internationally-minded, complex and fast-moving: the more work visa restrictions apply to our sector, the more we will be held back…
UK White Paper Shines Spotlight on Work Visa Challenges for Business Events
Whilst there are unique Brexit-related challenges facing the UK and European Union with regard to cross-border events delivery and collaboration, the issues raised are relevant for all regions of the world. Business Events are collaborative, internationally-minded, complex and fast-moving: the more work visa restrictions apply to our sector, the more we will be held back…
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