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Jennifer Jensen

Owner, Jenny Jensen Ltd

Jennifer Jensen is a passionate advocate for sustainable events, with over 20 years of experience in the events and tourism industry. Based in her hometown of Liverpool, she brings a wealth of expertise gained from working in both London and Liverpool, with extensive experience across venues, convention bureaus, and event management. Her diverse background provides…

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Stephanie Lynch

Senior Manager, Business Events, Explore Edmonton

Website: View website

Stephanie Lynch is a results-driven event professional with a proven track record of creating impactful experiences and driving measurable success. With over eight years at Explore Edmonton, Stephanie has consistently demonstrated her expertise in event strategy, economic impact maximization, and stakeholder collaboration. Currently serving her second term as Chair of the International Congress and Convention…

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MANY VOICES, ONE MESSAGE

Dear Business & Professional Event Sector (BE) Stakeholders, Industry leaders co-created The Iceberg in 2017 as the chosen metaphor for highlighting both the tourism benefits of events, but also the social, economic, and societal impacts aligned to the purpose of them. Thanks to funding support from the sector leadership, The Iceberg has used the intervening…

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SUCCESSION: Step Aside Old Man!

In Barcelona, Chief Strategy Officer at MCI Group, Oscar Cerazales, was put on notice by son Albert Cerazales-Garcia that organisations need to adapt to the generational demands of Millennials and Gen Z or face irrelevance. A compelling session hosted by Cerazales-Garcia and moderated by the impressive Group Learning & Development Director of MCI Group, Avinash…

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Brand USA Chair Ferguson Seeks to Broaden its Focus

From Meetings Today: Having a board chair who is a meetings industry veteran that knows the ways of Washington, D.C., is a definite advantage for Brand USA, which recently welcomed Elliott Ferguson, president and CEO of Destination DC, to a one-year term helping steer the organization that markets the U.S. to international leisure and MICE…

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BESarawak Uses Iceberg Metaphor to Explain Legacy Initiative

The award-winning BESLegacy Initiative by Business Events Sarawak is helping associations and other meeting planners make an impact beyond the conference halls. Learn how the BESLegacy Initiative goes beyond hosting events to build a sustainable future, drive economic growth, and foster cultural and social development. Find out what legacy impact really means and how Sarawak…

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