Features

For Gen Z, AI Is No Longer a Feature

Kai Hattendorf documents a fundamental shift in the way AI will influence the future of events: rather than primarily being a suite of tools for organisers, AI’s most impactful role will be in how younger delegates use it long before the event starts to guide their entire decision-making on whether and how to participate.

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Why Mike Duignan Built Centre for Events & Festivals – And His Latest Gift for Event Pros

David Adler, Gathering Point News, explores the rationale for establishing the Centre for Events & Festivals as a response to a fragmented events industry, weak knowledge-sharing, and limited use of evidence. The organisation aims to bridge academia and practice, strengthen collaboration, and promote more sustainable, inclusive, and community-focused approaches to event design and delivery.

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Leadership, Foresight, & Relevance at the Forefront of the European Association Summit 2026

Boardroom’s Vicky Koffa and Remi Deve summarise the key issues, opportunities and challenges discussed at the recent EAS 2026, all of which provide vital insights for business events suppliers and destinations interested in better understanding the current thinking and priorities of their association clients. An important conclusion: collaboration has become a strategic necessity.

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Revenue, Risk & Innovation: International Association Priorities and Perspectives

Australian-based association consultancy Mayvin Global has released a series of three White Papers packed with valuable insights from 15 international association case studies, focused on the most mission-critical strategic challenges and potential solutions, many of which have implications for the future evolution of their event strategies.

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What Geopolitical Resilience Actually Means for Associations

International association meetings can find themselves in the frontline when geopolitical conflicts erupt. This Boardroom feature by Pamela Wilton explores the implications of key risk factors, illustrates why associations can no longer argue that they are “apolitical by nature”, and outlines how to build a geopolitical resilience framework.

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When the World Tightens, the Smartest Organisers Listen

Gatheringpoint’s David Adler suggests answers to the conundrum of managing two conflicting realities simultaneously: projecting confidence to the market, whilst making real-time decisions behind the scenes. Exercising resilience in real-time during periods of high uncertainty is one of the hardest challenges imaginable, especially with only partial vision of what’s happening.

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AIME 2026: Early Political Buy-in + Long-term Legacy Thinking = Melbourne’s Formula for Success

60 years young: that’s the spirit of Melbourne Convention Bureau, one of the world’s most successful and innovative DMOs. The MCEC – Melbourne Convention and Exhibition Centre – is a relative youngster with only 30 years under its belt, but the venue laid out its ambitions at birth by achieving a six Green Star sustainable…

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The Quiet Power of Financial Incentives In Conference Destination Choice

Dr Emma Delaney analyses some key issues regarding subventions and other financial incentives, drawing from the perspective of PCOs. Amongst her conclusions: flexible, co-created incentive packages are more effective than rigid, conditional offers, and when aligned with a destination’s goals, incentives can facilitate sustainable, inclusive and high-quality conferences and stronger societal impact. From CEF…

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Risk, Resilience, and Readiness

Tommy Goodwin, Vice President of Exhibitions & Conferences Alliance, provides a helpful and robust decision-making framework for industry leaders attempting to understand and navigate the fast evolving geopolitical landscape we all are facing. From Exhibition World Magazine…

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England’s Secret Weapon for Winning Global Events? Its Brainpower

The launch of the MeetEngland Impact Network at Sheffield’s Cutlers’ revealed why intellectual capital is one of England’s biggest advantages on the international business events stage. It was a genuinely significant industry moment — not just another announcement, but the start of something that could reshape England’s global competitiveness. From M&IT…

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“Fractured Globalisation” Changes the Rules of the Game

Held during the 2025 IMEX Policy Forum in Frankfurt, this high-level interview with urbanist, author and global advisor Prof Greg Clark CBE FAcSS provides essential geopolitical and socioeconomic context for understanding the future potential direction of Business Events and what destinations that wish to strengthen their competitive positioning need to do. “A multiplication of opportunity…

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Dubai’s Business Events Vision: Connector, Catalyst & Safe Haven

Dubai’s Business Events leaders share strategic insights into how our sector supports broader knowledge economy goals, with ideas that can be adopted by many other destinations worldwide. As Dubai works to transform itself into a continents-connecting knowledge economy powerhouse, business events are playing a critical role, especially during these times of global geopolitical disruption. Karina…

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Asian & International Associations: Potential for Explosive Growth

In a call to action for all Asian destinations to embrace “beyond-tourism” thinking in their approach to Business Events, PCMA’s Florence Chua summarises the opportunities and barriers to growth in the regional and international association market within Asia Pacific. Interviewed during this year’s PCMA APAC conference at Marina Bay Sands in Singapore, Chua highlighted the…

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Difficult to Measure Catalytic Impacts are the Most Significant!

In this interview held during The Meetings Show Asia Pacific, held at Marina Bay Sands in Singapore in April 2025, Michael Shoory from Tourism Economics Asia-Pacific Office succinctly explains the different categories of economic impact generated by business events, and why post-COVID business events travel has rebounded much more strongly than individual business travel, in…

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