COO of Business Events Adelaide Tony Saulters explains how his bureau focuses on the world-class specialisations in his destination when determining which events to target, assessing their potential importance not just on delegate numbers and expenditure, but on their capacity to drive inward investment and talent acquisition, and the extent to which they can facilitate valuable knowledge and know-how transfers. Leading sectors being targeted include medical research, space and related science and technology, agricultural technology, and advanced manufacturing.
Adelaide’s Focus on the Strategic Strengths of Its State Economy
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