Sector: Associations

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Consolidation on the Horizon for Meetings Industry Associations

From Skift Meetings: Meetings industry associations stand at the precipice of what many perceive as long overdue change. Some remain on shaky financial footing as they try to recover from the Covid pandemic. Others have fallen short in at least one of the key areas most important to a thriving association — innovation, advocacy, and…

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26 September 2023

ESAE | Policy Manifestos and Associations’ Impact, Belgium

This event will bring together Association Executives and EU policymakers come together to discuss how Associations can enhance their impact and foster a transparent, integrated, efficient, and inclusive ecosystem. The session will be hosted by Spanish MEP Gabriel Mato and led by ESAE’s Advocacy Community Leaders, Rosa Armesto and Guido Lobrano, with an introduction by…

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Too Big to Fail: Legacy Conferencing is the Future of Associations

Matty Rubenstein has been advising senior association executives for 15 years   Over the last 15 years I’ve had the most fantastic opportunity to work with senior executives across almost every division of IEEE, the Institute of Electronic and Electrical Engineers, in New Jersey. It’s one of the biggest associations in the US, generating revenue of almost $½…

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Associations Creating Impact – Not a Trend, the New Normal

By Maraika Black, Advocacy, Policy, and Public Health Coordinator, European Association for the Study of the Liver: Health conferences have traditionally focused on actors directly involved in the field – specialists, medical experts, general practitioners, researchers, nurses, and allied health professionals. It has long since been a source of prestige and professional mobilisation for delegates…

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LEGACY: The Destination / Association Disconnect

SFA Connect founder, Sarah Fleming, voices concerns at the lack of association engagement by destinations Sarah Fleming, CEO & Founder of lead-generation and bid support agency SFA Connect and Iceberg Ambassador, explains the processes involved in preparing destinations in their bidding for relevant conferences and events which support both the key sectors as well as…

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ASSOCIATIONS: Let’s Not Fall Out over Definition & Language

As destinations seek to broaden the value creation from events in pursuit of sustainability and community impact goals, Paul Mockler – the Head of Commercial Development at Failte Ireland – confirms that the new policies emerging from government are likely to widen the KPIs currently assessed when selecting which events to bid for. “We’re going…

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New from Exhibitor Now, ‘The Association Focus Podcast’

Tommy Goodwin from ECA, Mark Johnson from The Exhibitor Group and Mike Morrison from WS Display present a new Bi-Weekly Podcast to focus on Advocacy in the Trade Show, Live Event and Experiential Marketing industries in today’s world, with focus on the industry associations and their latest news and information for industry listeners.

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Taking Your Association Global

By Matty Rubenstein: When ‘taking your association global’ you have to define one thing very clearly, what do you mean by ‘taking your association global?’ We all know that the world is a big place, and that by ‘going global’ you will give yourself access to more people, more customers, more money…

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Iceberg Ambassador Tommy Goodwin Leads ECA Anti-Fraud Movement in US

A government crackdown on impersonation fraud targeting the business events industry may soon become a reality thanks to efforts spearheaded by the Exhibition and Conferences Alliance and its 10 professional, trade and labor associations, in addition to numerous other industry entities that make up the face-to-face business events industry. From TSNN…

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Three Reasons Why AI Will Help, Not Harm, Associations

By Matty Rubenstein: Right now AI looks like good news for Associations, not the rumored enemy… why? Generative AI cannot invent – after my conversations with AI experts like Mario Brcic and Larry Todd Wilson it seems clear that generative AI is not the same as the AI Expert Networks that may one day…

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Take Part in the Association Sustainability Survey

Iceberg Partner ICCA, and Iceberg Ambassador Destination Canada, are conducting a joint survey focusing on sustainability in the events and destination management industries. Your participation in this survey will play a crucial role in shaping collective efforts towards achieving the targets of the Paris Agreement on climate change. Complete the survey…

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29 October 2023

ICCA Destination Marketing International Business Workshop 2023, Dubai...

ICCA Business workshop offer an informal and small platform for associations and meeting suppliers to interact (ICCA members and accompanying association executives). During the workshop, a series of one-to-one business meetings will take place where all associations executives will have the chance to meet sale representatives to discuss their specific meeting requirements.

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11 September 2023

ICCA Global Association Forum 2023, Tórshavn, Faroe Islands

This event aims to bring together global association executives and meeting suppliers in a collaborative setting to explore innovative meeting design with a focus on regeneration and legacy impact. The event will also incorporate tailored business networking opportunities, using a unique matchmaking technology platform, to connect association meeting planners with meeting suppliers they are considering…

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17 August 2023

ICCA Sector Venues International Business Workshop, Cancun, Mexico

ICCA Business workshops are a quick and effective way to get a well-informed overview of what offers are available on the market from ICCA members and to exchange knowledge best practices between associations and meeting suppliers. During the workshop, a series of one-to-one business meetings will take place where all associations executives will have the…

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Why Trade Associations Need to Think Bigger

Trade associations have a reputation for being monolithic organizations-they represent the whole of a major industry, busily advocating for its members but not looking far beyond that. A new survey, though, suggests that trade associations have been compelled to stretch more, and recognize that they’re just one piece in a larger value chain. From ASAE…

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