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The Country That Fired Its Own Sales Force

An industry asked its government for attention, got it, and watched the government defund it mid-conversation. Parliament formally objected, demanded the cuts be reversed, and proposed moving the entire sector out of the culture department and into the trade department. David Adler translates the House of Commons Business and Trade Committee report into plain English…

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Alicia Yao

Vice Chair, China Business Event Industry Committee

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In 2016, Alicia Yao became the Chief editor of Association Innovative Development, a quarterly magazine owned by the Ministry of Civil Affairs, China Association for Non-Profit Organization (CANPO) for the executives of over 2,300 China National level associations. In 2018, She co-founded China Business Event Industry Committee (CBEIC) jointly with CCPIT-CSC and serves as its…

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“Keep It Fun, Keep It Feasible”

In August, the Louder Together “congrestival” will take place in Antwerp, combining a conference and festival where children, young people and teaching artists from around the world convene in a lively mix of theatre festival and scientific conference, with a clear ambition to create societal impact. From Flanders Convention Bureau…

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Tommy Goodwin

President & Chief Executive Officer, Exhibitions & Conferences Alliance

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Tommy Goodwin is President & Chief Executive Officer for the Exhibitions & Conferences Alliance (ECA), the public policy association for the business and professional events industry. In this role, he leads ECA’s work on behalf of the event and meeting organizers, exhibitors, suppliers, venues, and destinations that comprise the global events industry landscape. Prior to…

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31 Sustainability Excuses and What to Say Back

In partnership with The Meetings Show, event sustainability platform TRACE by Isla has created this series of interactive response cards to assist meeting planners in overcoming objections and making the case for management commitment to and investment in sustainable practices. Each card gives a comeback line with proof behind it and a practical next step.

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Three Strategic Shifts Reshaping Business Events Intelligence

SFA Connect, specialists in lead generation and strategic matchmaking in the business events industry, have reviewed over 60 research projects they have conducted over the last decade to identify key evolutionary changes to destination event attraction strategies. Where the focus was previously on identifying bidding opportunities, DMOs are now adopting more sophisticated destination policy-supporting models.

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Malaysia Smashes Business Events Targets in 2025

Malaysia’s business events industry significantly outperformed its annual targets in 2025, with international delegate arrivals surging almost 80% above expectations as the country accelerates efforts to become one of Asia’s top five business events destinations by 2030. The country welcomed more than 867,000 international delegates last year, comfortably exceeding its target of 482,000 by 79.9%.

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Wellington WONCA Conference Delivers Rural Health Legacies

The WONCA Conference resulted in action for local and global rural health sectors, with the launch of The Aotearoa New Zealand Declaration on Rural Health 2026, a national roadmap setting out six priority areas to strengthen rural health systems, and a global initiative focusing on international collaboration, policy advocacy and sharing practical solutions. From TTGmice…

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Net Zero Carbon Events Appoints First Dedicated Programme Director

Net Zero Carbon Events (NZCE) has appointed sustainability specialist Johanna Fuhlendorf as its new Programme Director, marking a significant milestone in the evolution of the global initiative as it enters its next phase of development. The appointment is the first dedicated leadership role created specifically for NZCE since its launch in 2021. From Headquarters Magazine…

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Sherrif Karamat, CAE

President & CEO, PCMA & CEMA

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Sherrif Karamat, CAE, is President and CEO of PCMA and CEMA, the world’s largest community for business events strategists, providing education, networking, and market intelligence for the global business events community. Karamat leads the vision, mission and promise for PCMA’s global family of brands. He is a prominent business architect, enabling communities to become a…

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PCMA

PCMA, PCMA Foundation and CEMA educate, inspire, and listen, creating meaningful experiences where passion, purpose and commerce come together. We are the world’s largest community for Business Events Strategists, providing senior-level education, networking, and market intelligence for the global business events industry. Our mission is to drive social and economic progress through business events. Headquartered…

Phone: +1 312 423 7262

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Extreme Heat Event Cancelled Due to Extreme Heat

From M&C/ASIA: An event aimed at tackling extreme heat was cancelled amid a record-breaking heatwave, turning a policy discussion into a live example of the risks climate experts have long warned about. The session, titled Extreme Heat: Improving Governance and Strengthening Action Around the World, was due to take place during London Climate Action Week…

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