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Incentive Travel: Weathering the Headlines
Now companies have to respond almost immediately to bad publicity, overreaction is the danger. When the positive benefits of an activity aren’t understood, the damage can be even greater. Our incentive specialist looks at headlines the sector has weathered and what they say about the real value of incentive travel. From SoolNua’s Pádraic Gilligan at Padraicino…
IBTM World Industry Report Presented
Among other sessions at IBTM World in Barcelona, findings from the IBTM World Industry Trends Report 2018 were presented. Rob Davidson of MICE Knowledge said that the top three reasons for booking an incentive destination were political stability and safety (66 percent), value for money (65 percent), and service quality (59 percent). From Meetings & Incentive Travel…
BESydney Scores Big Incentive Wins
Business Events Sydney is set to enjoy a record-breaking year, having secured AU$102 million to date from the global incentive market. Its strategic decision in 2004 to invest in expanding incentives to Australia from Asia has resulted in close to twenty percent year-on-year growth in the value of events secured from that continent. From CIM News Magazine…
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