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Kai Hattendorf is one of the most prominent thought leaders in the global business events and exhibition industry, building on a decades-long legacy of transformation and innovation across the sector. In his decade at the helm of Paris-based UFI, the Global Association of the Exhibition Industry, he spearheaded numerous initiatives and projects to develop the…
Iceberg partner European Cities Marketing, in collaboration with TCI Research, has used analysis of over a million social media postings to study the reputation of destinations across Europe. The City Sentiment Index Report reveals the theme of MICE scoring highest intensity in London, and highest positivity in Oslo (pictured). From European Cities Marketing…
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