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ICCA CEO Dr Senthil Gopinath argues that despite all today’s geopolitical pressures, associations can still remain both neutral and resilient. But what they have to accept is that disruption, uncertainty and ongoing threats are the “new normal”, not anomalies that will swiftly pass on by. From Boardroom…
ICCA CEO Dr Senthil Gopinath argues that a projected doubling of business events sector value by 2035 makes it more imperative than ever to communicate the societal value of events to policymakers. Their role in setting visa regimes, air travel regulations, infrastructure development and destination development strategies will determine whether this growth projection transpires.
Sumaira Isaacs analyses the 5-decades long-term vision that underpins the UAE’s economic strategy, and argues that what makes UAE different is not just resilience, it is preparedness embedded into infrastructure, policy and execution. Business Events may have short-term disruption, but remain central to the delivery of many of UAE’s strategic developmental objectives.
Iceberg Ambassador Peng Ee Ooi argues for a creative synthesis between competing visions of business events as either a sub-sector of the travel and tourism economy or a driver of economic and social agendas, supported by examples from leading destinations in the Asia-Pacific region. From Associations Commons…
Former Events Director at International Gas Union Rodney Cox has strong views on the all-too-frequent under-utilisation of exhibitors at international association events, to the detriment of the event owner, the delegates, and the host destination. Far too many organisers build exhibitions as a matter of habit rather than intent. “I like the word intent,” states…
Lakshman Rathnam, Founder and CEO of Wordly, the AI-driven, 60+ language meeting interpretation company, had a revelation early in the company’s seven-year journey: “Clients were saying to us, ‘What are you doing to hear us?’ — not asking for passive access to (usually English-language-using) presenters.” Essentially, they were asking for multilingual tools to offer engagement,…
By Padraic Gilligan, Co-founder, SoolNua Consulting: In the last six years alone we’ve had Covid, Ukraine, Israel, tariffs, Venezuela, Greenland and now Iran. Layer onto that the existential debates around climate and AI and you begin to understand why the question keeps surfacing: should we be worried for our industry? The short answer is yes…
AMI’s James Lancaster analyses the geopolitical balancing act that helped UAE, particularly Dubai, become one of the most successful association meetings destinations, arguing that it’s premature to write the city off. With a long-term government vision centring business events, Dubai has the assets and the will to bounce back swiftly, provided the conflict is short-lived.
UFI CEO Chris Skeith OBE argues that economic impact data underpins effective advocacy, highlighting a powerful case the exhibition industry rarely amplifies. There is a story the sector has always struggled to tell. Not because it isn’t compelling – it is – but because the evidence that makes it undeniable has, for too long, been…
Naomi Smith explores what events are revealing about association leadership this year in places where strategy becomes visible: association events. Naomi is joined by Ariane Brusselmans, Senior Nonprofit Executive and Director of Conferences at the International AIDS Society, and Professor Peter Van Daele, Secretary General of the International Union of Radio Science.
Dr Senthil Gopinath, CEO, ICCA, articulates the case for why and how we can change external perceptions of the business events sector amongst audiences beyond our own “bubble”. He argues the industry must speak with a stronger, unified narrative that highlights business events as drivers of knowledge exchange, innovation, economic growth and long-term societal impact.
Experienced sustainability practitioner and impact consultant Jessica Vandy takes issue with the inappropriate and reputation-damaging misuse of sustainability terminology such as “regenerative”, a slowly growing trend that she argues is infiltrating event websites, venue brochures and destination marketing. Credibility and trust are essential attributes, and sloppy use of language is putting these at risk.
Roy Ying says Hong Kong and cities across Greater Bay will reap benefits after visits by UK and Canadian leaders to Beijing. High-level diplomacy resulted in extending visa-free travel, leading to opportunities for MICE organisers, and marking the latest milestone in a sweeping national strategy to open China’s doors wider to the world. From MIX…
The event industry does not lack expertise; it lacks a system that turns thousands of successfully delivered events, research, and thought leadership into accumulated professional knowledge that helps us continually improve how events are planned, delivered, and evaluated. Prof Mike Duignan sets out a pragmatic framework to solve this fundamental challenge.
Skift Meetings’ Executive Editor Andrea Doyle argues that as global associations expand into fast-growing destinations, inclusion and human rights are becoming as critical as infrastructure and airlift. ICCA’s choice of Kigali for its 2027 Congress spotlights Rwanda’s rising meetings profile but raises concerns about LGBTQ safety and stigma, prompting calls for proactive inclusion planning.
Kai Hattendorf sets out the data that prove we are experiencing an accelerating degradation of digital business environments, and argues that this dramatically revalues the utility of the exhibition hall, conference hall and networking spaces: Across the business events industry, we have long argued that trust is built through physical presence…
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