Sector: Destination Marketing

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15 November 2023

Solidify Your Destination Organization as a Data-Driven Leader

Destination Organizations are critical community leaders, generating economic activity and elevating regions as desirable places to visit, live, work and play. As an industry, we know this. But how engrained is the power of travel in the minds of local stakeholders, governments and partners? And what metrics best highlight the undeniable impact of travel in…

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14 November 2023

Webinar | From Insights to Action: A Portrait of American Travelers

Join Chris Davidson, Managing Director of MMGY Travel Intelligence, as he unveils the latest trends from the acclaimed Portrait of American Travelers® study. Dive deep into the evolving preferences of American leisure travelers and uncover insights poised to transform your marketing approach. After his presentation, Trey Williams, VP of Strategy at MMGY, will join Chris…

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8 November 2023

Webinar | The Untapped Power of Experiential Marketing

Experiential marketing doesn’t need to be a flashy, million-dollar activation to pack a major punch. It’s about creating authentic, unforgettable moments that connect your brand with consumers on a personal level, regardless of your budget. Join us as the experts at Fuseideas uncover the world of unique possibilities that experiential marketing (XM) offers, introducing your…

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Destinations International | 30 Under 30 Program

Destinations International is committed to investing and preparing the leaders of tomorrow, developing future industry leaders that represent a diverse set of backgrounds and perspectives. Investing in the future generation of destination experts, 30 individuals under the age of 30 are selected annually to gain valuable industry networking opportunities and increased thought leadership throughout the…

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BestCities Announces Programme for 2024 Global Forum

BestCities Global Alliance has announced the details of its highly-anticipated 2024 BestCities Global Forum, featuring an exceptional lineup of speakers and an engaging programme. This annual gathering, designed with meeting specialists in mind, has grown into a pivotal event in the business events industry, fostering collaboration and knowledge exchange among industry leaders and city representatives…

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Essential, Absolutely Necessary, and Very Important, Part 2

From Destinations International, by Jack Johnson: Back in January, I wrote a blog post titled “Essential, Absolutely Necessary, and Very Important, Part 1.” This is the promised sequel. In the first blog I referenced an article in Wired Magazine titled “Humans Walk Weird. Scientists May Finally Know Why.” which pointed out that humans have an…

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Feeling the Pulse Webinar

This webinar, hosted by Guy Bigwood, CEO and Chief Changemaker, GDS-Movement, explored the 2023 GDS-Index results and celebrated the GDS-Awards winners and their success stories. In the recording of the Feeling the Pulse webinar celebrating results and winners, you can discover insights and trends from the data we’ve collected and learn about the projects that…

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Choosing Sustainability: 5 Criteria for Selecting Responsible Venues

From Boardroom: 2023 has seen record-breaking temperatures and the alarming increase of extreme weather events across our planet. Sustainability can no longer simply be considered as a nice-to-have option, but as an essential core value that should help drive the ethos of any sector of activity, including the business events industry. Furthermore, sustainability should be…

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GainingEdge Welcomes Mark Oliver Schloesser

From GainingEdge: GainingEdge is proud to announce that Mark Oliver Schloesser has joined its venue consulting team on 1 Oct 2023, focusing on convention & exhibition centre projects. Mark has 25 years of experience in the industry, most recently with Deutsche Messe in Germany and Indonesia, and with Hannover in both Hong Kong and Shanghai,…

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Destinations International Issues Latest Tourism Lexicon

Destinations International has released its annual Tourism Lexicon, advising organisations how they can shift their narrative to best align with global policy makers. Available in five versions – USA, UK, Australia, Canada, and Canada (French) – each edition of the Tourism Lexicon has been developed based on analysis of local political and media databases.

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Gothenburg Tops Global Destination Sustainability Index for 7th Time

From Meetings International: The world’s leading sustainability benchmarking and improvement programme, the GDS-Index, announced the results of its 2023 sustainability benchmarking process. The results offer insights into the trends and the progress of global destinations’ commitment to transforming their social, environmental, supplier, and destination management offerings. This is the eighth year of benchmarking based on…

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The Nexus of Destinations and Associations

By Matty Rubenstein, featured in Meetings International: Two deeply interwoven industries have both seen unprecedented change to their business imperatives in the last decade. Yesterday’s cities would compete for conferences as tourist destinations, a boon for hotels, convention centres and entertainment. Today, municipalities see mass-tourism as the key to health, social and economic development. At…

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