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Freeman Trends Report: The Pre-Event Edition Q4 2026

Organizers know how many people registered and how many booths sold. What they often miss is the story behind those numbers, and most of it plays out long before the doors open. This report draws on a September 2026 survey of 3,459 attendees and exhibitors to show what that story looks like.

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2027 Global Meetings and Events Forecast

Now in its 16th year, the annual Amex GBT Global Meetings and Events Forecast identifies the trends shaping meetings in the year ahead. Discover how meeting professionals are creating more memorable experiences, using AI and human expertise to drive personalization, building greater resilience, and managing rising costs without losing sight of impact.

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Patient Advocates Are Partners, Not an Audience

Patient advocates are essential partners in advancing cancer research, yet new restrictions at major European medical congresses are limiting their access to industry discussions and exhibition spaces. WECAN warns that excluding patient representatives risks undermining collaboration, research priorities and patient involvement, calling for consistent regulations that protect meaningful participation. From WECAN Foundation…

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20 Years of World Parkinson’s Congress Impact

World Parkinson Coalition Executive Director Eli Pollard looks back on the historic decision two decades ago to bring together patients and their families with scientists and clinicians at the World Parkinson’s Congress, and outlines the key positive impacts that this inclusive concept has delivered, including key papers from the most recent edition.

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Cybercriminals Invented an Entire Conference and Used a Real Hotel to Sell the Lie

A seemingly prestigious biotech conference in Boston promised Nobel Prize-winning scientists, major sponsors and leading researchers, but the event was entirely fabricated. The sophisticated scam exposes how criminals exploit professional credibility to deceive attendees, highlighting growing security risks and the importance of verifying conferences before booking, sponsoring or participating in events. From Skift Meetings…

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How Local Demand Helped Keep Dubai’s Corporate Events Running Through the 2026 Disruption

From CMW, by Ankur Agarwal: An event going ahead tells us less about a market than we assume. During the 2026 disruption, a smaller gathering could sit alongside a cancelled international programme. Both belonged to the same economy. From my perspective in Dubai, the important question was which demand could still translate into a gathering.

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Saudi Arabia Cancels 2026 ‘Davos in the Desert’ amid Houthi Attacks

Saudi Arabia’s Future Investment Initiative conference, due to start next week, has been postponed until next year, according to a statement on the official website, in a decision said to come from a deep commitment to our partners, members, speakers and delegates”, as deadly strikes by the Iran-backed Houthis against the kingdom continue. From Aljazeera…

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Rioting and Disorder Fires up Destination Security Fears in France

Violent protests across France, driven by economic hardship and public discontent, have escalated into arson, looting and thousands of arrests, raising serious destination security concerns. With businesses and tourist facilities targeted, event planners are urged to monitor threats, review insurance, follow official advice and prepare contingency plans, as delegate safety remains paramount. From CMW…

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ESAE Adds Advocacy Category to 2027 Awards

ESAE has introduced Advocacy Campaigns as the fifth European Association Award category, recognising associations that influence policy, shape public debate, build impactful coalitions or deliver innovative advocacy programmes. Applications open on 23 October 2026, celebrating initiatives that drive positive societal change. Previous winners ENoLL and ECTAA will present their projects in Brussels.

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