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Brand USA: The Fight Begins

How does President Trump’s proposed withdrawal of funding for Brand USA – the Obama-created organisation which promotes the US as a welcoming destination for visitors – square with his commitment to putting American jobs first? Two key president CEOs – the US Travel Association’s Roger Dow and PCMA’s Deborah Sexton – lead the meetings industry call to arms. By David McMillin at PCMA…

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The Future of DMOs: The ECM Manifest

The future belongs to cities. To be specific, the future belongs to cities that can attract the brightest and the best people, and encourage them to thrive. Today cities compete nationally and internationally to attract businesses, skilled migrants, and of course visitors. However, to an increasingly globalised population a city’s postcard views and monuments matter…

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ICCA 2016 Country and City Rankings Released

The International Congress and Convention Association – a partner of The Iceberg – has published its 2016 country and city rankings. Paris – last leading in 2014 – has reclaimed the top city spot. The USA is the country holding the most meetings. International association meetings continue to double every ten years. Fuller data will be released in June. From ICCA…

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Governor Tours to Save Visit Florida Funding

The fortunes of Visit Florida have reversed again and the agency looks like it will after all lose 67% of its funding. In a last ditch attempt to change the Legislature’s course – its Speaker sees Visit Florida as extravagant and wasteful – Governor Rick Scott is on tour to persuade Floridians to invest in destination marketing. From Orlando Rising…

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Sector Sceptical About Saudi Arabia’s Meetings Launch

Saudi Arabia is to launch itself on the global meetings, conferences and exhibitions market. It has hired a UK PR firm to oversee a marketing campaign, and will also exhibit at the forthcoming IMEX in Frankfurt. But both professional conference organisers and association executives are sceptical about the country’s suitability as a destination. From Association Meetings International…

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Defining Conventions as Urban Innovation and Economic Accelerators

The meetings and conventions industry is evolving into a global innovation distribution channel. Over the last decade, convention bureaus have been collaborating more strategically with their local and state governments, economic development agencies, academic and scienti c institutions, and local business improvement districts to better leverage the value of conventions in their cities, especially those aligned…

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Go Vilnius: Marketing & Economic Development in One Agency

Vilnius, capital of the Republic of Lithuania in Northern Europe, was the host for CONVENE earlier this year and has long been a leading events destination in the region. Now the new Go Vilnius agency will link up the city’s marketing with its more strategic economic goals of attracting investment and talent. From tmf dialogue marketing…

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Visit Florida’s Proposed Budget a “Game Changer”

Visit Florida’s fortunes could be on rise. After its very future was left in doubt, then a House of Representatives bill passed to cut its budget by two thirds to $25m, then Governor Rick Scott called for $76m… now he has proposed raising funding to $100m. Visit Florida CEO Ken Lawson calls the possibility a “game changer”. From Meetings & Conventions…

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27 November 2017

Destination Texas, Horseshoe Bay

Connect with the top hotels, CVBs, DMCs, and venues from across the Lone Star state in pre-scheduled one-on-one appointments and unique experiential networking events, while enjoying a fully hosted, three-night stay at Horseshoe Bay Resort in Horseshoe Bay, TX, from November 27-29, 2017.

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