Host Destination: Australia

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Leadership Choices and the Legacy Based Mindset in Sydney

From Boardroom: Associations are under pressure. Technology moves fast, members want different things, politics are unstable, and the climate crisis is ever-growing. Association leaders must make difficult decisions about what relevance means and how to partner strategically for impact. In this context, Sydney’s Leadership Choices: Driving Societal Change into Associations event served as a hands-on…

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IAPCO: Storytelling is Key to Advocacy

IAPCO is the global community for accredited PCOs. At AIME in Melbourne this year, the organisation’s immediate past president and CEO of ICMS Pty Ltd, Sarah Markey-Hamm, shares the importance of curiosity in achieving the most potent outcomes – and storytelling – being sought from the organisation’s member-facilitated events. Markey-Hamm and the organisation’s PR lead,…

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Australia Sets Blueprint for Advocacy

The Australian Business Events Association (ABEA) broke new ground when it successfully brought all industry organisations and stakeholders under one umbrella organisation. In so doing, its CEO, Melissa Brown, has the mandate to craft the message conveyed to government – across all departments. As its chair, Peter King, reminded The Iceberg when the association was…

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AIMEX Legacy Set for $AUS Billions

“It’s more than a visitor economy,” says Damien Kitto, CEO of Business Events Adelaide. And the benchmarking and KPIs that track the impact data of events reveal metrics that extend far beyond the consumption economy of events hosted in the South Australian capital. The reason lies in the value sought by the Department of Trade…

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Sydney’s Model for Meaningful Events

From Boardroom: For decades, organisations operated on a simple premise: to generate profit. Yet in today’s fragmented world, where societal and environmental concerns weigh heavily on decision-making, financial performance alone no longer suffices. In response, BESydney has emerged as a leader in championing business events that prioritise long-term impact over short-term gain, turning meetings into…

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ABEA and IAPCO Unite on Research and Knowledge Sharing

From AMI: The Australian Business Events Association (ABEA) and the International Association of Professional Congress Organisers (IAPCO) have announced a new three-year Strategic Partnership, with joint research and white paper development at the heart of their collaboration. Under the agreement, both associations will co-author a white paper and share relevant industry research and studies with…

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AIME Before the Storm

AIME 2020 pre-empted the pandemic. AIME 2025 pre-empted the unfolding of a global trade and intellectual engagement crisis. As a case study in fortunate timing, the Asia-Pacific’s annual meetings and business events trade show illustrated the harmony of globalisation when in full flow. It’s hard to imagine how the AUS$400m of trade reported from this…

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AIME Before the Storm

AIME 2020 pre-empted the pandemic. AIME 2025 pre-empted the unfolding of a global trade and intellectual engagement crisis. As a case study in fortunate timing, the Asia-Pacific’s annual meetings and business events trade show illustrated the harmony of globalisation when in full flow. It’s hard to imagine how the AUS$400m of trade reported from this…

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UFI and The Holy Grail

The new UFI chief executive, Chris Skeith OBE, shares his vision and mission for the global association of the international exhibitions sector. With an immediate focus on advocacy, talent acquisition, and sustainability, Skeith is on a mission to accumulate the data and storytelling that are crucially important in realising these three pillars during his tenure….

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16 June 2025

AIPC | ANZ Academy, Melbourne, Australia

This first edition of the AIPC Australian Academy is an intensive 4-day bootcamp covering all key aspects of venue management – from finance to operations – delivered in a variety of engaging formats, including lectures by global thought leaders, hands-on workshops, and team challenges. Participants will gain practical insights, industry best practices, and networking opportunities…

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9 February 2026

AIME 2026, Melbourne, Australia

AIME is Asia Pacific’s largest and longest running business events exhibition and learning platform. It connects a global community of business event professionals with industry suppliers. AIME 2026 will play host to 20,000 meetings between exhibitors and buyers. We pride ourselves on the quality of these meetings, we use a seamless blend of human expertise…

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Melbourne Convention Bureau Launches Report on the Impact of Business Events

From ASE News: The Positive Impact of Business Events Report is an overview of the immense value that business events deliver. From significant economic contributions, to community engagement and sector growth, to education, trade and investment; business events create real change and lasting legacies for Victoria. The informative and comprehensive report features case studies from…

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Lewis-Smith and Grimmer Honoured for Business Events Advocacy

From AMI: Lyn Lewis-Smith, CEO of Business Events Sydney, and Gary Grimmer, chair of GainingEdge, have been recognised with the inaugural Iceberg Excellence Awards for Advocacy of the Business & Professional Events Sector. Presented at the conclusion of the Asia-Pacific Incentives & Meetings Exhibition (AIME) Leaders Forum, the awards celebrate their outstanding contributions to repositioning…

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Melbourne Convention Bureau | The Positive Impact of Business Events Report

From significant economic contributions, to community engagement and sector growth, to education, trade and investment; business events create real change and lasting legacies for Victoria. The informative and comprehensive report features case studies from business events in Melbourne over the past decade, demonstrating the many ways in which these events have contributed to the Victorian…

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ICC Sydney 2024 Event Case Study Wrap Up

From ICC Sydney: Following a bumper year of business events, the ICC Sydney team is proud to share our 2024 case studies, featuring diverse conferences, exhibitions, banquets, and entertainment events. It’s been a pleasure working with our clients to make a difference, by delivering extraordinary experiences that have entertained, educated and helped to drive change…

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Why Tennis is Not the Only Smash-Hit Success Here

From Victorian Chamber of Commerce & Industry: Melbourne is serving up aces with our Summer of Tennis in full swing. The Australian Open has evolved beyond being a major, global sporting event to become a very Melbourne festival that appeals to all generations, budgets and passions. Whether it’s corporate hospitality, live sites brimming with tourists…

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Events Deliver Impact in Melbourne, Geelong and Beyond

Melbourne Convention and Exhibition Trust (MCET), operators of the globally renowned Melbourne Convention and Exhibition Centre (MCEC) and the future Nyaal Banyul Geelong Convention and Event Centre, have released their Annual Report and Impact Report, highlighting their important role in driving economic, social and environmental impact. In 2023-24, MCET generated $777 million in economic impact…

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Global Policy Leadership Series | The Hon. Steve Dimopoulos MP

From UFI: We’re excited to share our interview with The Hon. Steve Dimopoulos, Minister for Environment, Minister for Tourism, Sport and Major Events, and Minister for Outdoor Recreation of the State of Victoria, Australia. This conversation offers a blueprint for integrating sustainability with impactful policymaking as Minister Dimopoulos discusses Victoria’s leading strategies to host world-class…

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IMARC Confirms Sydney as Host for a Fourth Year

From Business Event Sydney: International Mining and Resources Conference + Expo (IMARC) has confirmed Sydney will be host to the conference in 2025 making it the fourth year the conference will been held in the city, where it has subsequently seen a 35% increase in speakers and delegates. Since the move to Sydney, IMARC has…

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Sydney: A Collaborative City

From Boardroom: Increasingly, associations are prioritising access to knowledge capital when it comes to selecting a destination for their event. For those working in the aerospace and defence sector, this often leads them to Sydney, Australia’s largest city. Sydney stands at the forefront of aerospace and defence innovation in Australia, combining leading research facilities and…

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BESydney CEO Lewis-Smith Announces Departure

Business Events Sydney (BESydney) held its Annual General Meeting (AGM) for financial year (FY) 2023/2024 where it announced strong results for the fiscal period and an even stronger forward events pipeline through to 2030. BESydney CEO and business events industry visionary, Lyn Lewis-Smith also announced that she had advised the Board of her decision not…

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