Sector: Incentives

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Carina Bauer Discusses IMEX’s Green Squad Sustainability Drive

Carina Bauer, CEO of Iceberg partner IMEX Group, has been talking about her organisation’s Green Squad and its sustainability impact. The Squad was set up in 2017 to collect the sustainability champions within IMEX and share initiatives across the business. The Group has also signed the sector’s Net Zero Carbon Events Pledge. From Conference News…

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Scottish Legacy: The Policy Driven Model Driving Impact

The Editorial Director Martin Fullard recently visited Scotland to find out how important business events are to the region. He talked to some of the country’s leading eventprofs, learning about VisitScotland’s new and improved “Policy Driven Model”, its “Journey to Change” project, and how universities are helping to bring in business events. From Conference News…

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IMEX in Frankfurt Celebrates Return

The first IMEX in Frankfurt since 2019 was marked by an outrush of camaraderie, celebration, and most importantly, business. The Iceberg partner CEO Carina Bauer hailed a succcessful show and said that the future looks bright for the industry, while also acknowledging that the current business climate is rather challenging. From Meetings & Incentive Travel…

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City-State Singapore Signs up to GDS-Index

Singapore Tourism Board (STB) has announced that the city-state is to join Iceberg partner GDS-Index (Global Destination Sustainability Index). As a member of the Global Sustainable Tourism Council since 2021, the city supports sustainable practices in large venues such as Resorts World Sentosa and Marina Bay Sands. From Boardroom…

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Sustainability Study Maps Greener Travel

New GBTA (Global Business Travel Association) research has collected industry and external stakeholder insights to benchmark perceptions, priorities and actionable opportunity for more sustainable business travel. Barriers to making business travel more sustainable include higher costs, limited data, and lack of access to information. From Meetings International…

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ICC Belfast Earmarks £125m Impact

Venue ICC Belfast has hosted the Microbiology Society Conference, an event anticipated to kickstart its target of generating a £125 million economic impact for the province. The conference is the first of three international events being held at ICC Belfast this year, estimated to together deliver £5 million impact. From Meetings & Incentive Travel…

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Vancouver to Research Conference Legacies

Tourism and convention bureau Destination Vancouver has teamed up with local Capilano University to research the legacy of international conferences held in the city. A team of researchers will study five events held in Vancouver later this year and deliver findings to local stakeholders and to Iceberg partner BestCities Global Alliance. From Association Meetings International…

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Gen Z Renews the Call: The Imperative to Hold Regenerative Events

There is a huge disconnect between “sustainability” and what it will take for real change. Generation Z is passionate about reversing the climate crisis through individual means. This shift of mindset was also the topic of a past report for business events, The Regenerative Revolution, published by Iceberg partner IMEX Group and Marriott International. From PCMA…

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Old and New Normal: Sector State of Play After the Pandemic

In the heat of the pandemic, meeting tech evangelists were hailing the switch to virtual as a transformational moment, rather than a practical necessity. It was always odds on that most would return to meeting in person once the worst was over. So, is the new normal the same old normal? From Association Meetings International…

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Redefining Incentives: Slow Pace, Short-Haul Motivational Travel

Fresh off the back of taking her first incentive trip since the start of the pandemic, agency Eventful’s Head of Incentives Holly Mills shares the changes she has witnessed in the industry and the trends that are going to shape the future of the category, including replacing that word “incentive”. From Meetings & Incentive Travel…

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IMEX in Frankfurt: Policy Forum, Association Focus

IMEX in Frankfurt will finally open its 20th anniversary edition to the meetings industry on May 31st. In a multi-video preview of the Iceberg partner show, Natasha Richards of IMEX looks at the high-level IMEX Policy Forum 2022, plus Martin Sirk of Sirk Serendipity discusses multiple issues facing associations after the COVID-19 pandemic. IMEX Policy…

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Business Events are the Fast Track to Recovery

Two years into the global COVID pandemic, with much of the world’s population vaccinated against the disease, policymakers around the world are faced with the challenge of stimulating and managing their societies and economies. As COVID-related restrictions are rolled back and lifted, policy priorities are shifting. Business events will be a key driver of this…

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The Future of the Meetings Industry

The Hotel Management School Maastricht (HMSM) was appointed by IACC to research the impact that having a decentralised workforce may have on demand for external business events, specifically after COVID-19. With the rise of remote work in recent years, employees were forced to exchange meeting in person for virtual interaction. The research findings have been…

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A Sustainability Guide for Meetings and Events

It is essential to rethink the relationship between meetings and events and climate change, according to BCD Meetings and Events. BCD M&E’s new sustainability report focuses on the impact the meeting, events and corporate travel industries have on the environment, and continues the discussion of how we move towards a more sustainable future together. The…

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The IRF 2022 Trends Report

Given the importance of recruitment, retention and engagement, incentive programmes are more important than ever. Dramatic hiring shifts are driving companies to examine how to be even more competitive in the job market, and a robust incentive program is an important part of an organisation’s full benefits package. The IRF 2022 Trends Report (IRF website)

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AIME 2022 Publishes Research in Melbourne

Iceberg partner AIME (the Asia Pacific Incentives and Meetings Event), the largest meetings and conventions tradeshow across the region, has run its much-anticipated 2022 show in Melbourne. As part of the show opening, AIME launched new research revealing how the industry, battered by the pandemic, intends to spearhead recovery. From Association Meetings International…

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Business Event Legacy Journal Launched

A journal documenting the wider societal benefits of international association meetings and of other business events has been launched in Malaysia. Curtin University and Business Events Sarawak are the main “International Journal of Business Events and Legacies” partners. The publication will share case studies from 44 organisations. From Association Meetings International…

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Ukraine: Events Sector Offers Support

A large number of meetings industry groups have now made statements condemning Russia’s invasion of Ukraine, are raising awareness or funds, or have barred Russian state participation in meetings. More and more convention venues in Europe have now converted their facilities to house the millions of Ukrainians escaping the ravages of war. From PCMA…

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ICCA and UFI Suspend Russian Members

As refugees flee the war in Ukraine, Russian members of Iceberg partner ICCA (the International Congress and Convention Association) will not be attending association events until further notice. The ICCA board also cancelled all planned activities and meetings in Russia. Iceberg partner UFI has as well suspended Russian members. From Association Meetings International…

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