Sector: Business Events

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11 August 2025

PCMA | Event Measurement & Analytics Certificate, Online

Now, more than ever, clients and stakeholders are bringing a laser-like focus to the R.O.I. of their events. With all the structural changes to the event industry wrought by the pandemic, decision-makers are scrutinizing how much money, time, and energy they invest in hosting, attending, exhibiting, and sponsoring events. And surveys alone won’t cut it….

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30 June 2025

PCMA | Technical Meeting & Event Production Certificate, Online

Does your audiovisual production proposal read like a foreign language? After the venue, audiovisual is often one of the largest budget items, yet so often planners are unable to make sense of a typical proposal. Do you know how many lumens your projector should have? Should you use a PAR fixture or Lekos to light…

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1 December 2025

PCMA | Technical Meeting & Event Production Certificate, Online

Does your audiovisual production proposal read like a foreign language? After the venue, audiovisual is often one of the largest budget items, yet so often planners are unable to make sense of a typical proposal. Do you know how many lumens your projector should have? Should you use a PAR fixture or Lekos to light…

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29 September 2025

PCMA | Enhancing Events with AI Certificate, Online

The Enhancing Events with AI certificate course (with refreshed content for 2025) is a tailor-made program for all event organizers who want to bring the power (and magic) of artificial intelligence (AI) into their work. This course goes beyond helping you understand AI. We’ll take you behind the scenes, revealing how to use the most…

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14 July 2025

PCMA | Enhancing Events with AI Certificate, Online

The Enhancing Events with AI certificate course (with refreshed content for 2025) is a tailor-made program for all event organizers who want to bring the power (and magic) of artificial intelligence (AI) into their work. This course goes beyond helping you understand AI. We’ll take you behind the scenes, revealing how to use the most…

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19 May 2025

PCMA | Enhancing Events with AI Certificate, Online

The Enhancing Events with AI certificate course (with refreshed content for 2025) is a tailor-made program for all event organizers who want to bring the power (and magic) of artificial intelligence (AI) into their work. This course goes beyond helping you understand AI. We’ll take you behind the scenes, revealing how to use the most…

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22 September 2025

PCMA | Event DEI Strategist Certificate, Online

As an event organizer, prioritizing diversity, equity, and inclusion (DEI) often means bringing groups of attendees, speakers, and suppliers together from different backgrounds, identities, and experiences. But there is still work to be done when it comes to activating allies both internally and externally. This work includes planning events that enact diverse, equitable, and inclusive…

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28 April 2025

PCMA | Event Accessibility Strategist Certificate, Online

We designed this course to provide you and your team with the knowledge, skills, and know-how to transform your in-person and digital events so they are welcoming, accessible, and inclusive for every body: Create a commonsense approach to event accessibility; Determine which accessibility protocols to include in venue & supplier RFPs, and identify criteria for…

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9 June 2025

PCMA | Event Measurement & Analytics Certificate, Online

Now, more than ever, clients and stakeholders are bringing a laser-like focus to the R.O.I. of their events. With all the structural changes to the event industry wrought by the pandemic, decision-makers are scrutinizing how much money, time, and energy they invest in hosting, attending, exhibiting, and sponsoring events. And surveys alone won’t cut it….

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12 May 2025

PCMA | Event & Meeting Management Fundamentals Certificate, Online

If you are new to the events industry, looking to become an event or meeting planner, or you’ve been planning events for a while but never received the proper training, this is the ultimate course for you! By the end of this course, you’ll have a thorough understanding of how events work, why people and…

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Creating Lasting Impact Through Conferences – Takeaways from ESAE’s Paris Session

From Boardroom: For the first time, ESAE hosted a dedicated session in Paris focused on how associations can maximize the long-term impact of their conferences. Sponsored by Singapore Tourism Board, the discussion took place on Wednesday 19 March at M Social Hotel and brought together associations who shared insights on legacy-building, advocacy, and engaging future…

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7 April 2025

PCMA | Advanced Event Design & Strategy Certificate, Online

This advanced certificate course is designed to equip experienced event and meeting managers with the tools, resources, and business savvy to serve as a strategic advisor in designing, planning, and executing programs. Expanding on foundational and fundamental skills in event and meeting planning for in-person events, learners will explore progressive approaches to apply program strategy…

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28 March 2025

PCMA Webinar | Strategies for Women to Reach Senior Leadership Roles

Are you ready to break through barriers and claim your seat at the leadership table? Despite women’s invaluable contributions to the events industry, the path to the C-suite remains challenging, with only 32% of women holding executive committee, director, and board positions. Join us for an eye-opening hour that will arm you with the tools…

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Growth of US B2B Exhibition Industry Continues amid Turbulent Times

The Center for Exhibition Industry Research (CEIR) announced today that the U.S. business-to-business (B2B) exhibition industry continues to rebound, recording strong improvement in the fourth quarter of 2024. Tempered performance for completed events – especially in exhibition attendance – set back the Q3 2024 Index value to 89.3 after strong performance in the first two…

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1 June 2025

PCMA edUcon 2025, Louisville, KY, USA

Consider EC25 your test kitchen for discovering fresh new concepts, tools, and strategies to tackle the challenges of our industry.​ Boost your knowledge and expand your perspective with hands-on workshops on diverse topics, location-based learning opportunities, and immersive tours. Strengthen your network with activities and events designed for authentic connection, giving back, and celebration.​

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25 August 2025

CityDNA Summer School, Luxembourg

The CityDNA Summer School is one of the flagship event of the meetings industry. It provides great insights into the structure and functioning of the Meetings Industry. Our programme, filled with up-to-date and cutting edge examples of European best practice, lays out a comprehensive framework for you to build your expertise in one of the…

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Navigating Key Risks Facing the Events Industry: Attendance Implications

By Nicola Kastner, CEO of Event Leaders Exchange: Attendance is not just a number. It reflects engagement, impact, and return on investment. And today, it is at risk. Last week, I published the first of four articles inspired by my recent LinkedIn post, which went viral. In that post, I highlighted several significant risks facing…

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