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Travel Truths for Business Events Corporate Incentive Travel

Tourism continues to dominate Asia Pacific’s travel industry, but the corporate incentive travel segment, already representing a quarter of the global travel industry, continues to make steady gains. The Melbourne Convention Bureau (MCB) partnered with PCMA Education Foundation to commission a research project to help APAC region meeting planners understand what is driving this expanding…

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Incentive Travel Industry Index 2018

The Society for Incentive Travel Excellence (SITE), Incentive Research Foundation (IRF), and Financial and Insurance Conference Professionals (FICP) are proud to announce the release of the first joint study of the global incentive travel industry. Incentive Travel Industry Index powered by SITE Index, IRF Outlook and FICP is a landmark for the industry, providing unprecedented,…

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Corporate Incentive Travel Growing in APAC

Corporate incentive travel is on the rise, creating opportunity for events in the Asia Pacific region, according to a report from the Melbourne Convention Bureau in partnership with the PCMA Foundation. The report was released at the PCMA Annual Conference in Bangkok. APAC business events are valued at over $200 billion. From PCMA…

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Global MICE Collaborative Launched

During IMEX America, three leading industry associations announced that they are joining together to develop an events task force for emerging markets. Iceberg partners SITE (the Society for Incentive Travel Excellence) and MPI (Meeting Professionals International), plus the International Association of Exhibitions and Events, have in tandem launched the Global MICE Collaborative. From the Event…

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