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By Phil Soar, Chairman, CloserStill Group and Nineteen Group, from Exhibition News: On 11 August, 2020, I wrote a piece in EN about “Hopin” and have followed this up with occasional health reports since. Hopin was, according to The Times, the future of events, a future which would be almost all online and digital…
From Destinations International: Our economy is changing from one that delivers experiences to one that creates transformation. And this new way of doing business requires a shift in how destination marketers think about their role as change makers. The travel industry is uniquely suited to deliver on a pandemic-induced craving for self-evaluation, reflection and change….
Geneviève Leclerc, Co-Founder & CEO of MEET4IMPACT, reflects on the issues raised in Business Events World #107: The End of the Legacy Road?… It’s sad to hear that the efforts deployed by European Society for Radiotherapy and Oncology (ESTRO) – a pioneer in elevating the act of purposefully allocating a meeting to a destination based…
The tourism industry is being hit by a wave of climate shocks. The crises come just as the industry has started to recover from lengthy travel restrictions following the covid-19 pandemic. However, that experience has already led some in the sector, and travellers around the globe, to think differently about tourism… From The Economist…
Destination Marketing Organization University (DMOU) Podcast: When the moderator went to the audience this year at the Annual Convention of Destinations International asking, “what keeps you up at night,” Lviv’s Olena Pavlyuk held out her mobile device and replayed a recording of an air raid siren. In this fascinating episode of DMOU, Olena shares how…
By James Lancaster, from AMI: Has event legacy (associations and host cities working together to ensure meetings leave a lasting benefit to society) hit a brick wall? Or is it just getting started? It’s a question causing a great deal of anguish amongst meeting professionals right now. Either way, it’s hard to recall a subject…
By Maraika Black, Advocacy, Policy, and Public Health Coordinator, European Association for the Study of the Liver: Health conferences have traditionally focused on actors directly involved in the field – specialists, medical experts, general practitioners, researchers, nurses, and allied health professionals. It has long since been a source of prestige and professional mobilisation for delegates…
By Jack Johnson, from Destinations International: Every two years, Destinations International, as the world’s largest membership entity and resource for official destination organizations and convention and visitors bureaus (CVBs), looks into the future and releases the DestinationNEXT (DNEXT) Futures Study. It is the largest and most extensive survey of destination organizations around the world…
By Jeff Heilman, from Meetings Today: Destination Canada’s Business Events team has a remarkable record of creating innovative initiatives, backed by in-depth market research and analysis, to promote, amplify and advance the Canadian meetings industry. This evolving program is geared principally to Canada’s priority economic sectors. These comprise life sciences, agribusiness, advanced manufacturing, finance and…
SFA Connect founder, Sarah Fleming, voices concerns at the lack of association engagement by destinations Sarah Fleming, CEO & Founder of lead-generation and bid support agency SFA Connect and Iceberg Ambassador, explains the processes involved in preparing destinations in their bidding for relevant conferences and events which support both the key sectors as well as…
As destinations seek to broaden the value creation from events in pursuit of sustainability and community impact goals, Paul Mockler – the Head of Commercial Development at Failte Ireland – confirms that the new policies emerging from government are likely to widen the KPIs currently assessed when selecting which events to bid for. “We’re going…
From M&IT Magazine, Kim Myhre of Xdesigned.com on why the events business needs to embrace change and ‘build forward better’ – not back: You often hear people talk about the ‘good old days’ like things were so much better back then. But you’ve got to wonder, were things that much better in the past, or…
In a polarized political climate, Pride sponsors are vulnerable to backlash from both the right and the left. How do Pride organizers navigate shifting social currents and bilateral backlash to maintain their corporate partnerships? From DAHLIA+Agency…
By Matthias Schultze: In 1973, the GCB German Convention Bureau was founded. 50 Years of ‘Meetings Made in Germany’ is a reason to celebrate, to look back and, more importantly, to look ahead. Cue this three-article series, discussing key aspects that have shaped our industry over the past decade and will continue in future…
By Jack Johnson, Destinations International: I grew up watching the television show “Lost in Space.” It was about a space colony family struggling to survive when a spy/accidental stowaway throws their ship hopelessly off course. Given my age (and being the youngest in my family and one of the last kids in my neighborhood), I…
By Matty Rubenstein: When ‘taking your association global’ you have to define one thing very clearly, what do you mean by ‘taking your association global?’ We all know that the world is a big place, and that by ‘going global’ you will give yourself access to more people, more customers, more money…
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