From TTG mice: Sarawakās business events legacy takes a significant step forward as Business Events Sarawak (BESarawak) and Universiti Malaysia Sarawak (UNIMAS) combine forces to develop the first economic and legacy impact study of its kind in Malaysia. The partnership between BESarawak and UNIMAS will see two key projects implemented ā an Economic Impact Study;…
In a three-part video report from the Legacy Capital of Malaysia, #Meet4Impact’s GeneviĆØve Leclerc and GainingEdge Chairman, Gary Grimmer, share the journey of the inaugural 2-day ICCA Association Impact Masterclass, hosted by the Sarawak Ministry of Tourism and funded by BESarawak, led by CEO, Amelia Roziman. Leclerc and Grimmer emphasize the importance of establishing the…
Chief Executive Officer of Business Events Sarawak and The Iceberg Ambassador Amelia Roziman ABS CIS combines with GainingEdge Chairman, Gary Grimmer, to share the success of her organisation as she prepares to host of the first ever ICCA Association Impact Masterclass being held in Kuching in April. Alignment to the 10-Year Development Strategy of the…
Co-created by ICCA, Meet4Impact and GainingEdge, the Association Impact Masterclass is a new groundbreaking training programme, aligning seamlessly with the ICCASkills certification programme. This initiative will add valuable enhanced capabilities to the skillsets of association professionals worldwide, enabling them to design, deliver, and measure the impacts of their activities. Associations play a crucial role globally…
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Amelia is a pioneer of BESarawak with over 21 years of branding, marketing and PR experience whose career in the sector began as a sales coordinator. Within 12 years, she helms the organisation as a CEO. Coming from the indigenous Bidayuh tribe of Sarawak, she is passionate about developing her homeland and providing opportunities for…
Sarawakās business events industry wrapped up 2022 on a high note after securing 100 business events for 2023, exceeding the initial target of 90 at an achievement rate of 111 per cent. Business Events Sarawak said the 100 business events were worth an estimated RM359 million in total economic impact. From New Sarawak Tribune…
Sarawak in Malaysia has published the first volume of a new academic journal designed to help the sector “reset and recover” while identifying legacy opportunities. Business Event Sarawak joined with several bodies, including Iceberg partner ICCA, to create the International Journal of Business Events and Legacies IJBEL. Photo: Nicky Tay. From Association Meetings International…
Last year Goodfellow Publishers released “Business Event Legacies: Global industry case studies”, from Carmel Foley, Deborah Edwards and Karin Weber. Previous work by Foley and Edwards includes the first JMIC Case Study published here on The Iceberg, and this book cites all of those studies. Here the volume’s content is outlined. From Meetings International…
Iceberg partner ICCAĀ (the International Congress and Convention Association) has formalised a collaboration with BESarawak.Ā The venture will see both working jointly on the new International Journal of Business Events and Legacies. GainingEdge, anotherĀ Iceberg partner, and The Iceberg itself will also lend support to the publication. From Association Meetings International…
Sarawakās Minister of Tourism, Creative Industries and Performing Arts, the Honourable Dato Sri Abdul Karim Rahman Hamzah, has been discussing the Malaysian stateās approach to recovery and its strategy of promoting business event legacy creation. Subjects covered include ventures with Iceberg partners GDS-Index andĀ ICCA. From Boardroom…
Tourism and convention bureau Destination Vancouver has teamed up with local Capilano University to research the legacy of international conferences held in the city.Ā A team of researchers will study five events held in Vancouver later this year and deliver findings to local stakeholders and to Iceberg partner BestCities Global Alliance. From Association Meetings International…
Business Events Sarawak inĀ Malaysia has launched the country’s first planning framework for organisers to create legacy-driven events that leave behind real change. Dubbed theĀ Business Events Sarawak Legacy Initiative,Ā this step by step guide designed to help groups reach their big-picture goals is separating the destination from others around the globe. From Boardroom…
A journal documenting the wider societal benefits of international association meetings and of other business events has been launched in Malaysia.Ā Curtin University and Business Events Sarawak are the main “International Journal of Business Events and Legacies” partners. The publication will share case studies fromĀ 44 organisations. From Association Meetings Internationalā¦
Community libraries in Sarawak, Malaysia, are leaving incredible legacies. One of them, Batang Ai’s Nanga Ukom Longhouse Library, is even a business events CSR project organised by BESarawak together with Iceberg partner ICCA on the occasion of Kuching, Sarawak, staging the Asia Pacific Regional Hub of the 59th ICCA Congress. From Options…
The crucial role played by meetings in developing economies has been underscored with Business Events Sarawak’s revelation it had secured RM3 billion ($718 million) in business from conferences. Now marking its fifteenth anniversary, the convention bureau also intends deeper societal impact, with half of bid wins to be legacy-driven. From Association Meetings International…
“MICE” is a term long-associated with the meetings sector. But now the small and wily mouse-deer of Malaysian folklore has become a metaphor for how Business Events Sarawak has crossed the river after the pandemic and resumed business events activities through its Legacy Impact Initiative. Photo: Dave Curtis.Ā By Jane Vong Holmes, Senior Manager Asia, GainingEdge….
Business Events Sarawak, the local regionās convention bureau, has just launched a scheme to help congress organisers to leave positive legacies through their meetings.Ā The initiative identifies five key areas where legacy occurs, namely sectoral, economic, environmental, plus community and social, and political. BESarawak’s initiative was launched at TRIBE. From Association Meetings Internationalā¦
In a first for Malaysia, Sarawak has now joined the Global Destination Sustainability Index for Business Events and Tourism, by launching the GDSI Partnership Programme Sarawak Region. Kuching city has been selected as the pilot project, putting it among 75 destinations signed up to the Iceberg partner. From Conference & Meetings Worldā¦
Iceberg partner ICCAās multi-hub, hybrid 59th Congress has concluded with a message of support delivered by Xavier Bettel, the Prime Minister of Luxembourg. Other highlights included the annual Copenhagen Lecture, and the creation of The Kaohsiung Protocol, a research crowdsourced framework for recovery. From Conference News…
A convention bureau leader has argued that knowledge and inward investment stimulated by business events has a “far greater value” than tourism receipts.Ā Announcing new performance figures, the acting CEO of BESarawak Amelia Roziman said association meetings had “deeper” legacy benefits. From Association Meetings International…
The 59th ICCA Congress in Kaohsiung is to showcase a unique and hybrid hub-and-spoke model, with regional events across the globe coinciding with the main congress and sharing the experience for those unable to attend it. Ā The locations include the main host destination, along with Kuching, Cape Town, Luxembourg, Malaga and Riyadh. AnĀ all-virtual option is…
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