Singapore’s MICE industry is moving into a new phase of sustainable growth, with the launch of MICE Sustainability Roadmap 2.0, placing social and economic sustainability alongside environmental considerations. Announced at Singapore MICE Forum 2026 by guest-of-honour Gan Siow Huang, the refreshed roadmap was developed by the Singapore Tourism Board and SACEOS.
Progressive policies and culture converge with mega-venue developments as Vietnam’s US$6 billion MICE sector is primed for growth. This pivotal growth phase is supported by economic stability, rising consumer spending and government efforts to liberalise the cultural and events industries, according to leaders speaking at the 2026 Exhibition, Event and Advertising Summit in Hanoi.
Co-located with Asia’s largest business platform for MICE, experiential marketing and destination weddings industry, attend expert sessions featuring 100 global industry leaders as speakers; network with over 200 top marketers/corporates/brand representatives from Inida and Asia; meet 1000 top MICE and destination wedding planners; gain exclusive access to the glitziest awards ceremony in the experiential industry!
Established in 1993, IT&CMA is at the forefront of fostering MICE growth opportunities for the Asia-Pacific and beyond. Its multi-faceted programme engages regional and international industry suppliers and buyers in the realms of business, education and networking. IT&CMA also features dedicated platforms designed around the interests of valuable MICE niche segments, enabling the event to consistently…
At a macro level, the Asian market continues to hold great promise given her rising affluence, reasonable GDP growth and regional collaborations. With all these factors at play, how has our industry leveraged on opportunities in “our backyard” and engaged our community? At a micro level, the rise of technology is a double-edged sword – improving…
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