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Five Takeaways From IMEX America 2017

An experienced attendee puts IMEX America under the spotlight: from the grim realities of the Las Vegas shooting, to SITE Nite at the Brooklyn Bowl, to the changing hues of event design, furniture either with USB ports or made of LEGO, a musical Inspiration Hub, and a statement Irish pavilion. From SoolNua’s Pádraic Gilligan at Padraicino…

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Five Factors Shaping the Global Exhibition Industry

At the recent EEAA Global Exchange in Sydney, Australia, Kai Hattendorf – the CEO of the global association of the exhibition industry (UFI) – outlined five factors he believes will be shaping the sector over the coming years. He also warned that exhibitions need to ‘switch gear’. From the Exhibition and Event Association of Australasia…

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Decision to Attend 2

Attendees are consumers: discerning travelers who may choose to attend conventions & exhibitions… or not. That’s why the mutual goal of both meeting / exhibition professionals and CVBs is generating positive word-of-mouth from attendees, resulting in repeat bookings and increased attendance. This report provides insight from the second Decision to Attend survey conducted in 2017, with…

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