Sector: Meetings
JMIC Case Studies: Gaining Momentum
As The Iceberg reaches its half birthday – having launched in January 2017 – perhaps it is time to restate the principle behind the unusual metaphor we appropriated. If you prefer, perhaps it is time to gaze again at the blue sky above The Iceberg. This platform is presented by the Joint Meetings Industry Council and emerged not only as a vehicle for industry advocacy in general…
Thinking Big About Small Meetings
Small may be beautiful… but it does make economies of scale harder to achieve and is a niche that businesses either overlook or manage on an ad hoc basis. Two corporate meetings chiefs offer their thoughts on how best to think big about small, particularly in regards to the use of technology. From Business Travel News…
Event Design: Ten Guiding Principles for Organisers
“Uneasy lies the head of the PCO” to adapt Shakespeare. But what should a PCO’s guiding principles be in designing a conference or exhibition? What works really well and what really does not? Principles 1 – 5 are listed on the article page. Click through issue 7 of the full magazine at the bottom for 6 – 10. From the Event…
How Affordable is Affordable?
Whether it’s all about the cost of the airfare itself or of the transportation from the airport, whether it’s about the pricing of the meeting’s accommodation, food and beverages, Wi-Fi access or off-site venues, views on what constitutes affordability in the meetings industry are as many and varied as are the events themselves. From Successful Meetings…
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