The Future of Destination Management: Balancing Tourism, Community, and Sustainable Growth
From 1TourismWorld: Jane Cunningham, Director of European Engagement at Destinations International, highlights a pivotal shift in destination management toward community-focused stewardship. She emphasizes prioritizing citizens’ interests, ensuring tourism contributes positively to local life rather than becoming a burden. Cunningham advocates engaging communities in tourism planning and aligning visitor experiences with residents’ values, promoting sustainable growth….
